Bristol's Earworm raises £200K seed for podcast production platform
What's the deal? EarwormDealroom has a profile for this one. Try Dealroom →, a Bristol-based video podcast production studio, has raised £200,000 (roughly $264,849) in a seed round, according to coverage across Dealroom, Podnews, and Podcaster News.
What's the endgame? Alongside its creative studio, Earworm has built PodPlannerDealroom has a profile for this one. Try Dealroom →, a proprietary software platform designed to plan, produce, and manage podcast workflows from idea to distribution. The studio proves the workflow; the software is meant to scale the business.
Why the pitch mattered: The company pitched itself not as a services agency but as a technology venture powered by an in-house production studio. Early materials placed the client work and the software in separate silos, making it hard for investors to see one cohesive, high-growth business.
To make PodPlanner legible to investors reviewing hundreds of decks, its team anchored the product to familiar reference points — describing it as "the Trello of podcast workflows" for organising the production pipeline.
The signal: At £200,000, the round sits well below the typical seed benchmark — around the 33rd percentile by amount. That reflects the modest early cheques common for studio-plus-software plays still proving that their two halves add up to a venture-scale story.
Read more: medium.com
Image credit: kertojanaani.fi
