Certinia acquires Moonnox to power AI-native services delivery
What's the deal? Certinia, a global provider of AI-powered Professional Services Automation (PSA), has acquired MoonnoxDealroom has a profile for this one. Try Dealroom →, an AI-native services delivery platform built for the professional services sector. The deal gives Certinia customers day-one access to a suite of AI agents that automate administration, project management, and project deliverables. Terms were not disclosed.
What's the endgame? The acquisition extends Veda, Certinia's AI System of Action, adding new capabilities to help customers run their business and speed up project delivery. Certinia says the deal bridges the gap between its systems of record and the unstructured daily interactions where work actually happens.
Why now? Services firms are stuck in manual coordination. According to the 2026 SPI Research Professional Services Maturity Benchmark, employee billable utilisation hit a historic low of 66.4% as teams chase notes, assemble statements of work, and build status updates from scratch.
Generic AI tools compound the problem — teams spend as much time verifying and correcting AI output as they save generating it. Certinia argues organisations instead need context-aware AI that turns scattered data into trusted, actionable insights.
What changes for customers? Moonnox adds real-time context capture across apps including Salesforce, Google Workspace, Microsoft 365, Atlassian's Jira and Confluence, and Zoom. That context spans the full arc from proposal to delivery to renewal, layered on Certinia's Professional Services, Customer Success, and Financial Management systems and 17-plus years of services domain expertise.
The updated Veda now ships with out-of-the-box agents available today. Early capabilities include automatically crafting proposal responses, generating statements of work from sales context, and orchestrating project kickoffs — designed to free consultants to spend less time documenting and more time delivering.
The signal: The deal reflects a broader shift from bolt-on AI add-ons toward embedded, governed agents that work across an enterprise. By buying rather than building, Certinia is betting that trusted context — not generic automation — is the real edge in scaling AI across the services lifecycle.
Read more: Associated Press
Image credit: Generated with Gemini
