Toopi

The company's business model revolves around the collection, sanitization, and upcycling of human urine. Toopi Organics partners with toilet rental companies and urban areas to collect urine from waterless urinals at festivals, events, and public spaces. After collection, the urine undergoes a sanitization process and is then used to cultivate beneficial bacteria. These bacteria are essential for creating plant biostimulants, which are products that improve plant growth and resilience.

Toopi Organics generates revenue by selling these biostimulants to the agricultural sector. The company has established exclusive partnerships with various organizations, including the Futuroscope theme park, which attracts 2 million visitors annually. This partnership allows Toopi Organics to collect a significant amount of urine, ensuring a steady supply of raw material for their biostimulant production.

The recent investment from Avelana, an impact investment company, highlights the growing interest and confidence in Toopi Organics' sustainable approach. This funding will help the company expand its operations and flood the European agricultural market with its urine-based biostimulants.

In summary, Toopi Organics is a pioneering startup that transforms human urine into valuable agricultural products, serving farmers and agricultural businesses. The company operates through strategic partnerships and generates revenue by selling its innovative biostimulants.