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COMPANY PROFILE

Splio

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Online and offline loyalty Marketing

Paris, FranceFounded 2001Marketing
Valuation $50–100M Last recorded · 2016
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Splio and the history behind them.

About Splio

Splio operates in the digital marketing and customer loyalty sector, providing innovative solutions to enhance customer engagement. The company serves a diverse range of clients, including retail brands, by offering tools that integrate online, offline, and mobile interactions. Splio's core product is a marketing automation platform that enables businesses to create personalized loyalty programs and campaigns. This platform helps brands convert fans into customers through features like mobile wallets and ultra-personalization. The business model is subscription-based, generating revenue through recurring fees for access to its software and services. Splio operates primarily in the European market but also targets global brands looking to improve their customer relationships. The company's solutions are designed to make customer relationships durable, profitable, and modern.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2001
Headquarters
Paris, France
Employees
172
Open positions
4
Dealroom signal
62.6/100
Industry
Marketing
Sub-industry
Ecommerce Solutions, CRM & Sales
Sector
Marketing, Market Intelligence, Retail, Luxury, CRM, Omnichannel, Loyalty Program, Tech in Fab, participations bpifrance
Client focus
b2b
Investment activity
3 companies, latest Mar 2023
Capital deployed
—
Preferred round
ACQUISITION

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
MERGEROther financing Oct 2021 $0 — D-AIM —
GROWTH EQUITY VCOther financing Sep 2019 $11M — Amundi · Bpifrance · Ring Capital ↗
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
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Growth signals

Splio website traffic

Latest recorded traffic for Splio is 39K monthly website visits, up 11.4% over the last three months. Splio's team declined 2.3% over the past year.

Latest monthly visits39K 3-month web change+11.4% 1-year team growth-2.3%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

Series B and later1 investor entered at this stage

  • Ring Capital

Other known investors2 additional known investors

  • D-AIM
  • La Maison des Startups by LVMH
Team profiled 53 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 11 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
8 countries with
team presence
🇫🇷 France71.1%
🇪🇸 Spain14.1%
🇹🇳 Tunisia7.4%
🇨🇳 China4.7%
🇫🇮 Finland0.7%
Top 5 of 8 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Splio on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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