S
Sojern
Marketing · San Francisco, United States · Founded 2007
World's leading data-driven traveler audience platform MoreLess
Sojern is a travel-focused marketing platform that leverages artificial intelligence (AI) and data science to provide businesses with insights into the travel industry. The company's primary market is the travel industry, serving clients such as hotels, airlines, tourist attractions, and destinations.
The company's business model revolves around providing its clients with a comprehensive understanding of the travel industry's dynamics. It does this by offering a platform that uses AI to analyze data and provide insights into traveler behavior. This allows businesses to identify and target their ideal customers, deliver high-impact messages across various channels, and increase customer engagement.
Sojern's platform also helps businesses optimize their marketing performance to drive awareness, consideration, and conversions. This means that it helps businesses get their message across to the right people, at the right time, and in the right place, thereby maximizing their marketing budget.
In addition, Sojern offers tools to enhance the guest experience. These include customizable in-stay surveys to increase guest satisfaction and automated messaging to relieve overburdened teams.
In terms of revenue, Sojern makes money by charging its clients for access to its platform and the services it provides. The company's value proposition is that it can help businesses in the travel industry make their marketing dollars work harder by providing them with deeper knowledge and insights into the travel market.
Keywords: Travel Marketing, Artificial Intelligence, Data Science, Customer Engagement, Multichannel Marketing, Performance Optimization, Guest Experience, Automated Messaging, Travel Industry, Marketing Platform.
Company overview
Sojern company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2007
- Headquarters
- San Francisco, United States
- Employees
- 432
- Open positions
- None listed
- Dealroom signal
- 73.7
- Investment activity
- 1 companies · latest Nov 2017
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
Sojern funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITIONOther financing | Sep 2025 | $250M | $250M | RateGain | ↗ |
| SERIES DOther financing | Nov 2018 | $120M | $480M | TCV | ↗ |
| FundingOther financing | Jan 2016 | $0 | — | TCV | — |
| SERIES COther financing | Dec 2013 | $10M | $40M | Norwest Venture Partners · Omega Venture Partners · Triangle Peak Partners · Focus Ventures | — |
| SERIES COther financing | Mar 2012 | $7.5M | $30M | Focus Ventures · Trident Capital · Norwest Venture Partners · Industry Ventures | — |
| EARLY VCOther financing | Aug 2010 | Focus Ventures · Trident Capital · Norwest Venture Partners | — | ||
| SERIES AOther financing | Jul 2008 | Norwest Venture Partners · Trident Capital | — |
Growth signals
Sojern website traffic
Latest recorded traffic for Sojern is 1.3M monthly website visits, up 18.2% over the last three months. Sojern's team grew 2.1% over the past year.
Comparisons
Sojern compared with similar companies
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Capital deployed
Sojern investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
Sojern's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Sojern has talent and traffic
team presence
In the news
Latest news about Sojern
Recent press, funding announcements, and product moves mentioning Sojern — open to read from the original sources.
Market sentiment
What the market is saying about Sojern
An AI-synthesized read of the highest-engagement posts about Sojern on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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