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Partake Foods

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Allergy-friendly cookies and baking mixes for consumers

New York City, United StatesFounded 2016Food
Valuation $25–50M Last recorded · 2022
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Partake Foods and the history behind them.

About Partake Foods

Partake Foods produces vegan, gluten-free, and allergy-friendly snack products, including cookies and baking mixes. The company was founded in 2016 by Denise Woodard, a former corporate executive, after her daughter was diagnosed with multiple food allergies. Frustrated by the lack of safe and appealing snack options, Woodard left her career to create a solution. The journey began with Woodard self-funding the business by emptying her 401k and selling her engagement ring.

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The company's products are free from the top nine allergens, including wheat, tree nuts, peanuts, milk, eggs, and soy, and are made in a dedicated allergy-friendly facility. The product line includes a variety of cookies and baking mixes, appealing to both health-conscious consumers and individuals with dietary restrictions. The business model is centered on selling these packaged goods through an omnichannel approach, with revenue generated from sales in retail stores and e-commerce. Partake has experienced significant growth, expanding its retail presence from a few hundred stores in early 2020 to over 10,000 by 2023, including major retailers like Target, Whole Foods, Walmart, and Kroger.

A significant milestone for the company and its founder occurred in 2019 when Denise Woodard became the first Black woman to raise over $1 million for a packaged food startup. The company has since secured substantial funding from a diverse group of investors. A Series A round in 2021 raised $4.8 million, with notable investors including Rihanna, Jay-Z's Marcy Venture Partners, and Black Capital. This was followed by an $11.5 million Series B round in 2022, led by investors focused on supporting diverse leadership. As of early 2023, Partake Foods had raised nearly $18 million in total. The company is also a certified B Corp, reflecting a commitment to social and environmental standards.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2016
Headquarters
New York City, United States
Employees
34
Open positions
None listed
Dealroom signal
71.8/100
Industry
Food, Kids
Sub-industry
Innovative Food
Sector
Food, B Corp
Business model
Manufacturing
Client focus
b2c

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES B✓Equity / VC Oct 2022 $12M $46M Black Star Fund · Supply Change Capital · FF2032 · Kaya Ventures ↗
EARLY VC✓Equity / VC Apr 2022 $2.9M $24M Undisclosed ↗
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Partake Foods website traffic

Latest recorded traffic for Partake Foods is 20K monthly website visits, up 11.1% over the last three months. Partake Foods's team grew 3% over the past year.

Latest monthly visits20K 3-month web change+11.1% 1-year team growth+3%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

28 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • Marcy Venture Partners
  • SoFi

Series A14 investors entered at this stage

  • CircleUp
  • John Foraker
  • Robyn Rihanna Fenty
  • Bobby Wagner
  • Black Star Fund
  • Factory
  • Backstage Capital
  • SoFi Ventures
  • Supply Change Capital
  • FF2032
  • Kaya Ventures
  • Black Capital
  • Fearless Fund
  • CAST US

Other known investors12 additional known investors

  • Chobani Food Incubator
  • American Underground
  • Cleveland Avenue
  • East Chop Capital
  • Gold House Ventures
  • Greer Tessler
  • Harold Hughes
  • Isabella "Bella" Hughes
  • Nicole Cogan
  • Precursor Ventures
  • Realm Capital Ventures
  • ZINTINUS
Team profiled 13 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States95.5%
🇮🇷 Iran4.5%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Partake Foods on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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