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Strong Roots

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Good Made Easy!

Dublin, IrelandFounded 2015Food
Valuation $50–100M Last recorded · 2019
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Strong Roots and the history behind them.

About Strong Roots

Strong Roots is a company dedicated to providing vegan, plant-based frozen foods that cater to health-conscious consumers seeking convenient meal options. The company operates in the frozen food market, targeting busy individuals and families who prioritize both health and sustainability. Strong Roots generates revenue through the sale of its frozen food products, which are available in various retail outlets and online platforms. The business model focuses on bridging the gap between producers and consumers by offering high-quality, nutritious food options that are easy to prepare. Strong Roots also emphasizes its commitment to sustainability by using recyclable packaging materials and providing transparency about the environmental impact of its products. The company's efforts to reduce plastic waste and its collaboration with partners like CarbonCloud highlight its dedication to environmental responsibility.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2015
Headquarters
Dublin, Ireland
Employees
92
Open positions
None listed
Dealroom signal
76.2/100
Sub-industry
Innovative Food
Sector
Food, Food Processing, Grains, Nutrition, Vegan, Plant-Based, Alternative Protein, Meat Substitute, Sustainable Development Goals, Nutrition Solution, Pumpkin, Macro-Nutrients
Business model
Manufacturing
Client focus
b2c

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITION✓Exit Apr 2024 $0 — McCain Foods ↗
DEBT✓Debt Jun 2023 $22M — McCain Foods ↗
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

Strong Roots website traffic

Latest recorded traffic for Strong Roots is 14K monthly website visits, down 17.6% over the last three months. Strong Roots's team declined 1.1% over the past year.

Latest monthly visits14K 3-month web change-17.6% 1-year team growth-1.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

  • Goode Partners

Series B and later1 investor entered at this stage

  • McCain Foods
Team profiled 3 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
4 countries with
team presence
🇮🇪 Ireland51%
🇬🇧 United Kingdom28.6%
🇺🇸 United States18.4%
🇧🇪 Belgium2%
4 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Strong Roots on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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