N
NewsCred
Marketing · New York City, United States · Founded 2008
Leading enterprise content marketing MoreLess
NewsCred, a content marketing platform, was founded in 2007 by Shafqat Islam, Iraj Islam, and Asif Rahman. The company, which later rebranded as Welcome, was acquired by Optimizely in 2021.
The founders, with their roots in Bangladesh, embarked on a journey to create a global company. Their background in technology and business helped them to build a platform that catered to the needs of marketers.
NewsCred's business model revolved around providing a comprehensive content marketing platform for enterprises. This platform enabled businesses to manage their content lifecycle, from creation and collaboration to distribution and analytics. The company served a wide range of clients, including major brands and media companies, helping them to scale their content marketing efforts. The platform's key features included a content marketplace, workflow management tools, and performance analytics.
Keywords: content marketing, content lifecycle management, content distribution, content analytics, enterprise software, marketing technology, digital marketing, content strategy, brand and media, workflow management
Company overview
NewsCred company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2008
- Headquarters
- New York City, United States
- Employees
- 39
- Open positions
- None listed
- Dealroom signal
- 67.0
- Investment activity
- 1 companies · latest Oct 2012
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
NewsCred funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VCOther financing | Jul 2019 | $20M | $80M | Dentsu · Escalate Capital Partners · InterWest Partners | — |
| EARLY VCOther financing | Jun 2016 | $0 | — | Undisclosed | — |
| LATE VCOther financing | Sep 2015 | $42M | $168M | IA Ventures · Lerer Ventures · Mayfield · InterWest Partners | — |
| SERIES COther financing | Jan 2014 | $25M | $100M | Undisclosed | — |
| SERIES BOther financing | Mar 2013 | $15M | $60M | Undisclosed | — |
| DEBTDebt | Oct 2012 | Undisclosed | — | ||
| SERIES AOther financing | Nov 2011 | Undisclosed | — | ||
| SEEDOther financing | Sep 2010 | Undisclosed | — |
Growth signals
NewsCred website traffic
Latest recorded traffic for NewsCred is 510 monthly website visits, down 35.4% over the last three months. NewsCred's team declined 4.9% over the past year.
Comparisons
NewsCred compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Capital deployed
NewsCred investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
NewsCred's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where NewsCred has talent and traffic
team presence
In the news
Latest news about NewsCred
Recent press, funding announcements, and product moves mentioning NewsCred — open to read from the original sources.
Market sentiment
What the market is saying about NewsCred
An AI-synthesized read of the highest-engagement posts about NewsCred on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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