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Mediaspectrum
Mediaspectrum provides a cloud technology platform for mobile advertising, content and publishing.
About Mediaspectrum
Mediaspectrum operates in the digital advertising and financial services sectors, providing cloud-based solutions designed to manage the entire lifecycle of advertising. The company serves media companies and digital advertising agencies, offering tools for proposal generation, packaging, scheduling, rating, workflow, trafficking, optimization, and billing. Mediaspectrum's platform integrates with customer relationship management (CRM) systems to help clients increase revenue by selling more ads across various channels, including mobile, web, video, social, broadcast, and print. The business model revolves around offering software-as-a-service (SaaS) solutions, generating revenue through subscription fees and service contracts. Mediaspectrum's clients include notable names like Trinity Mirror and Gannett, who have reported significant reductions in operating expenses and increased efficiency using the platform. The company is positioned in the market as a leader in providing fast-to-revenue advertising solutions, making it a valuable partner for businesses looking to optimize their digital marketing and advertising operations.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2001
- Headquarters
- Miami Beach, United States
- Employees
- 17
- Open positions
- None listed
- Dealroom signal
- 63.1/100
- Sub-industry
- Adtech
- Sector
- Marketing, Accounting, Adtech, Content, SaaS, Social, Advertising, Messaging, Content Management, Publishing, Printing, Invoicing, Packaging and Containers
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Jul 2013 | $36M | $143M | Insight Partners | — |
Growth signals
Latest recorded traffic for Mediaspectrum is 140 monthly website visits, down 94.4% over the last three months. Mediaspectrum's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Mediaspectrum on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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