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more2
Customer data analytics and marketing campaigns for retailers
About more2
More2 is a data-driven marketing consultancy that specializes in helping retail businesses optimize their customer economics to drive growth. The company serves a diverse range of clients, including established retail brands and emerging e-commerce businesses. Operating primarily in the digital commerce and marketing sector, More2 provides strategic insights and actionable recommendations to improve customer acquisition, retention, and lifetime value.
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The business model revolves around offering consultancy services, workshops, and webinars that demystify industry jargon and provide clear, actionable insights. More2 makes money by charging fees for these services, which are designed to help clients make data-driven decisions that lead to profitable growth.
More2's approach includes creating safe forums for discussion, enabling networking opportunities among industry leaders, and delivering well-structured, practical information. The company focuses on customer-centric measures of success, helping clients align traditional financial and marketing approaches for more effective outcomes.
At a glance
- Status
- Operational
- Founded
- 2002
- Headquarters
- London, United Kingdom
- Employees
- 126
- Open positions
- None listed
- Dealroom signal
- 31.1/100
- Industry
- Marketing
- Sub-industry
- Marketing Analytics
- Sector
- Marketing, Adtech, Analytics, Retail, SaaS, Data Analytics, Business Intelligence, Reporting, Branding, Omnichannel, uk is8 creative industries
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning more2.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Sep 2015 | $17M | $68M | Eight Roads Ventures | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for more2 is 3.4K monthly website visits, up 17.2% over the last three months. more2's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about more2 on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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