COMPANY PROFILE

Adverity

With the adverity Marketing Intelligence & Analytics platform you can link all marketing data from previously isolated silos

Vienna, AustriaFounded 2015AI

Valuation $250–500M Last recorded · 2021

Revenue $10–50M Latest reported FY

Headcount 100–500 Current team size

Total funding $100–500M Disclosed equity funding

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About Adverity

Adverity is a data management and business intelligence startup that serves leading agencies and brands. The company operates in the tech market, specifically in the data analytics sector. Its primary service is providing an automated solution for monitoring, fixing, and cleaning data, which saves clients valuable time and money. This solution also allows businesses to build a single, reliable source of performance data, which can be used to make more informed, data-driven decisions.

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Adverity's business model is based on providing access to a library of over 600 pre-built connectors, which can be used to integrate various data sources. This allows businesses to blend disparate datasets and create a comprehensive overview of their performance. The company's tools also enable clients to pull data at any level of granularity they need, and to create complex data transformations.

Adverity makes money by charging clients for access to its data management and analytics tools. The company claims that its solution can improve the efficiency of data management and operations by 80%, save clients $1.8 million in time spent on analytics, and provide a return on investment in just 7 months.

Source: Dealroom company data