E
Exponea
An end-to-end Customer Data Platform, combining advanced customer data analytics with omni-channel campaign execution
About Exponea
Exponea is a customer data platform (CDP) that specializes in enhancing e-commerce businesses through personalized marketing, real-time analytics, and automated campaigns. The company serves a wide range of clients, primarily in the retail and e-commerce sectors, who seek to optimize their customer engagement and conversion rates. Operating in the marketing technology (martech) market, Exponea provides tools that allow businesses to collect, analyze, and act on customer data in real-time.
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Exponea's business model revolves around a subscription-based service, where clients pay for access to its platform and various features. The company generates revenue through these subscriptions, offering different tiers of service based on the needs and size of the client. Key features include high-performing marketing campaigns, e-commerce conversion techniques, and A/B testing examples, all designed to maximize revenue and customer satisfaction.
Exponea's platform integrates seamlessly with existing e-commerce systems, providing actionable insights and automated solutions that help businesses increase their marketing efficiency and effectiveness. The company also offers comprehensive guides and resources, such as their Black Friday e-book, to help clients prepare for major retail events and optimize their marketing strategies.
At a glance
- Status
- Acquired
- Founded
- 2015
- Headquarters
- London, United Kingdom
- Employees
- 2
- Open positions
- None listed
- Dealroom signal
- 62.1/100
- Sub-industry
- Marketing Analytics
- Sector
- AI, Information Technology, Adtech, Analytics, Market Intelligence, Retail, SaaS, Reporting, Personalisation
- Technology
- Artificial Intelligence, Big Data, Machine Learning
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Jan 2021 | $0 | — | Bloomreach | ↗ |
| SERIES C✓Equity / VC | Jun 2019 | $17M | $287M | Undisclosed | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Exponea is 6.3M monthly website visits, up 5% over the last three months. Exponea's team declined 98.9% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
LRJ Capital
Series A1 investor entered at this stage
Groww
Other known investors1 additional known investor
Bloomreach
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about Exponea on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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