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Mention Me

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Customer acquisition saas platform for online businesses it is designed to maximise the potential of refer-a-friend

London, United KingdomFounded 2013Marketing
Valuation $100–500M Latest valuation · 2022
Revenue $10–50M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Mention Me and the history behind them.

About Mention Me

Mention Me is a leading provider of referral marketing and customer retention software, serving over 400 prominent brands worldwide. Operating in the retail, food, drink, travel, leisure, finance, and utilities sectors, Mention Me helps businesses engage customers, maximize lifetime value, and drive referrals. The company's business model revolves around a subscription-based software-as-a-service (SaaS) platform that offers tools and expertise to turn customer bases into growth engines. Mention Me makes money through subscription fees and additional services offered to its clients. The platform features in-depth data analysis, A/B testing, and highly targeted messaging to optimize customer journeys and drive desired actions. Mention Me's solutions include Mention Me Retain, which focuses on building a base of lifetime customers, and Mention Me Refer, which incentivizes and tracks customer recommendations. The company's approach has proven effective since its inception in 2015, boasting a growth rate of 185%.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2013
Headquarters
London, United Kingdom
Employees
89
Open positions
7
Dealroom signal
62.4/100
Industry
Marketing
Sub-industry
Ecommerce Solutions, CRM & Sales
Sector
Marketing, Retail, SaaS, Reporting, Branding, Sharing Economy
Business model
SaaS
Client focus
b2b
Investment activity
1 company, latest Oct 2025
Capital deployed
Preferred round
ACQUISITION

Latest news

Press, funding announcements and product moves mentioning Mention Me.

See all news

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BEquity / VC Jan 2022 $25M $100M Octopus Ventures · Eight Roads Ventures
SERIES AEquity / VC Jul 2018 $7M $28M Eight Roads Ventures
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

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Growth signals

Mention Me website traffic

Latest recorded traffic for Mention Me is 760K monthly website visits, down 12.6% over the last three months. Mention Me's team declined 9.2% over the past year.

Latest monthly visits760K 3-month web change-12.6% 1-year team growth-9.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

Other known investors5 additional known investors

Team profiled 22 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇬🇧 United Kingdom89.2%
🇺🇸 United States5.4%
🇫🇷 France2.7%
🇬🇷 Greece1.4%
🇲🇦 Morocco1.4%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Mention Me on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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