I
Intent Media
Marketing · New York City, United States · Founded 2009
Intent Media | Think Beyond. MoreLess
Intent Media operates in the digital advertising market, specializing in predictive intelligence to optimize digital campaigns and drive incremental ad revenue. The company serves a diverse range of clients, including e-commerce platforms, travel agencies, and other online businesses that benefit from enhanced user experience and targeted advertising. Intent Media's business model revolves around leveraging first-party data to predict user behavior and value, enabling clients to make real-time decisions that maximize revenue. The company generates revenue through a combination of subscription fees for its platform and performance-based advertising models. By utilizing sophisticated A/B testing and data science, Intent Media helps clients understand purchase intent and uncover new growth opportunities. The platform's ability to predict user actions in real time allows brands to tailor user experiences and optimize ad placements, leading to higher engagement and conversion rates.
Keywords: predictive intelligence, digital advertising, data science, user experience, real-time decisions, incremental revenue, A/B testing, first-party data, targeted advertising, e-commerce.
Company overview
Intent Media company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2009
- Headquarters
- New York City, United States
- Employees
- 11
- Open positions
- None listed
- Dealroom signal
- 59.0
- Investment activity
- 1 companies · latest Jun 2016
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
Intent Media funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES COther financing | Jul 2014 | $23M | $91M | Insight Partners · Redpoint · Matrix Partners · Reid Hoffman | — |
| SERIES BOther financing | Nov 2011 | $20M | $80M | Undisclosed | — |
| SERIES AOther financing | Jul 2009 | $8M | $32M | Matrix Partners | — |
Growth signals
Intent Media website traffic
Latest recorded traffic for Intent Media is 1K monthly website visits, down 9.1% over the last three months. Intent Media's team grew 0% over the past year.
Comparisons
Intent Media compared with similar companies
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Capital deployed
Intent Media investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
Intent Media's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Intent Media has talent and traffic
In the news
Latest news about Intent Media
Recent press, funding announcements, and product moves mentioning Intent Media — open to read from the original sources.
Market sentiment
What the market is saying about Intent Media
An AI-synthesized read of the highest-engagement posts about Intent Media on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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