FoodMarble

The company's flagship product is the AIRE, a personal, handheld breath analysis device that measures hydrogen levels on the breath. This technology is based on the same principle used in hospitals to detect food intolerances, specifically the fermentation of undigested food in the large intestine which produces hydrogen gas. The device connects via Bluetooth to a companion smartphone app, allowing users to log their food intake, symptoms, and sleep, and then correlate this data with their breath readings. This integrated system provides users with insights into how their bodies respond to specific foods and FODMAPs (Fermentable Oligosaccharides, Disaccharides, Monosaccharides, and Polyols), which are known to cause digestive discomfort for many.

FoodMarble's business model is centered on the direct-to-consumer sale of its hardware devices, including the original AIRE and the second-generation AIRE 2, through its website. The company also offers a 6-Week Discovery Plan which includes the device and custom FODMAP food challenges to help users systematically identify their triggers. The primary market consists of individuals suffering from persistent digestive problems like IBS, bloating, and food intolerances who are seeking a data-driven approach to manage their condition. By providing a convenient, non-invasive tool for at-home testing, FoodMarble has created a new category in personal health monitoring, offering a tangible way for users to understand their unique digestive systems and make informed dietary choices.