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BlueShift
Intelligent customer engagement for cross-channel marketers
About BlueShift
Blueshift operates in the marketing technology sector, providing an AI-powered Customer Data Platform (CDP) that enables businesses to enhance customer engagement across multiple channels. The platform leverages patented AI technology to offer features such as audience segmentation, predictive intelligence, and omnichannel orchestration. Blueshift primarily serves marketers and businesses looking to scale their customer engagement efforts intelligently. The company operates on a SaaS (Software as a Service) business model, generating revenue through subscription fees for its platform. Blueshift's clients benefit from a single customer view, allowing for personalized marketing strategies that drive higher engagement rates. The company is headquartered in San Francisco, with additional offices in Charlotte, Pune, and London.
Source: Dealroom company dataAt a glance
- Status
- Acquired
- Founded
- 2014
- Headquarters
- San Francisco, United States
- Employees
- 99
- Open positions
- 1
- Dealroom signal
- 66.8/100
- Industry
- Marketing, Enterprise Software
- Sub-industry
- Marketing Analytics
- Sector
- AI, Analytics, SaaS, Core AI, Behavioral Marketing, AI Applications
- Technology
- Artificial Intelligence, Big Data
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITIONOther financing | Jun 2026 | $0 | — | BlueConic | ↗ |
| LATE VCOther financing | Jan 2024 | $40M | $160M | Runway Growth Capital | ↗ |
Growth signals
Latest recorded traffic for BlueShift is 36K monthly website visits, up 5.9% over the last three months. BlueShift's team declined 11.6% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed4 investors entered at this stage
NEA
Nexus Venture Partners
Tim Kopp
Innovation Connections
Series A2 investors entered at this stage
Series B and later4 investors entered at this stage
Fort Ross Ventures- ACAvatar Growth Capital
Conductive Ventures
Runway Growth Capital
Other known investors1 additional known investor
BlueConic
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about BlueShift on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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