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Become.com

Marketing · Sunnyvale, United States · Founded 2004

Delivers qualified consumers to businesses MoreLess

Become.com operates as an online lending marketplace, connecting small and medium-sized businesses (SMBs) with a variety of loan providers. The company was founded in 2016 by Eden Amirav, Guy Gerry, and Nathan Gerber. The platform aims to improve the funding odds for businesses by utilizing proprietary technology to assess their financial health and match them with the most suitable lenders.

The core of Become.com's offering is its LendingScore technology, which analyzes a business's financial profile, including factors like bank statements and accounting data, to provide a score that reflects its fundability. This scoring system also offers tailored guidance to businesses on how to improve their financial standing to increase their chances of securing a loan. The platform functions as a loan aggregator, presenting businesses with multiple funding offers from its network of lending partners, which includes institutions like Bluevine, OnDeck, and LendingClub.

The business model is based on a B2B approach, serving the SMB market across various industries. Revenue is generated through fees from lending partners when a business successfully obtains funding through the platform. The service is free for the SMBs seeking loans. By streamlining the application process and providing transparency into the lending criteria, Become.com addresses the common challenge many small businesses face in accessing capital.

Keywords: online lending, small business loans, fintech, SMB financing, lending marketplace, business funding, loan aggregator, financial technology, debt financing, commercial loans

Company overview

Become.com company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2004
Headquarters
Sunnyvale, United States
Employees
43
Open positions
None listed
Dealroom signal
84.4
client focusb2bsectorInterior DesignsectorDietary SupplementssectorGeopositioningsectorShoppingsectorApparelsectorFurnituresectorEntertainmentsectorStoragesectorPrice ComparisonsectorPrintingsectorPerformance ManagementsectorCampingsectorAppliances

Valuation & funding

Become.com funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing Oct 2019 $13M $52M Undisclosed
ACQUISITIONOther financing Dec 2014 $0 Connexity
SERIES DOther financing Jul 2008 $8M $32M European Founders
SERIES COther financing Mar 2008 $18M $70M TPG
SERIES BOther financing Aug 2005 $7.2M $29M SV Angel · TransCosmos · Michael Yang
SERIES AOther financing Sep 2004 TransCosmos · Bob Bozeman
Showing 6 recorded eventsUnlock the complete deal history →

Financials

Revenue, earnings and profit over time

Reported history and available estimates. Estimated years are marked “E”; sparse fields are left blank rather than inferred.

YearRevenueGrowthEBITDAMargin
2026 $2.2M 0% $0 0%
2025 $2.2M 0% $0 0%
2024 $2.2M 0% $0 0%
2023 $2.2M 0% $0 0%
2022 $2.2M 0% $0 0%
2021 $2.2M 0% $0 0%
2020 $2.2M $0 0%
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Become.com website traffic

Latest recorded traffic for Become.com is 620 monthly website visits, down 86.2% over the last three months. Become.com's team grew 48.3% over the past year.

Latest monthly visits620 3-month web change-86.2% 1-year team growth+48.3%
Monthly website visits125 observations · Oct 2014–Jun 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Become.com compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Become.com's talent

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Team profiled 32 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

7 investors on Become.com's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 4 investors entered at this stage
TransCosmos
Bob Bozeman
SV Angel
Michael Yang
Series B+ 2 investors entered at this stage
TPG
European Founders
Other known 1 additional known investor
Connexity

Global footprint

Where Become.com has talent and traffic

Workforce by country
3 countries with
team presence
🇮🇳 India40%
🇺🇸 United States40%
🇻🇳 Vietnam20%
3 countries shown

In the news

Latest news about Become.com

Recent press, funding announcements, and product moves mentioning Become.com — open to read from the original sources.

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Market sentiment

What the market is saying about Become.com

An AI-synthesized read of the highest-engagement posts about Become.com on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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