B
Become.com
Delivers qualified consumers to businesses
About Become.com
Become.com operates as an online lending marketplace, connecting small and medium-sized businesses (SMBs) with a variety of loan providers. The company was founded in 2016 by Eden Amirav, Guy Gerry, and Nathan Gerber. The platform aims to improve the funding odds for businesses by utilizing proprietary technology to assess their financial health and match them with the most suitable lenders.
The core of Become.com's offering is its LendingScore technology, which analyzes a business's financial profile, including factors like bank statements and accounting data, to provide a score that reflects its fundability. This scoring system also offers tailored guidance to businesses on how to improve their financial standing to increase their chances of securing a loan. The platform functions as a loan aggregator, presenting businesses with multiple funding offers from its network of lending partners, which includes institutions like Bluevine, OnDeck, and LendingClub.
The business model is based on a B2B approach, serving the SMB market across various industries. Revenue is generated through fees from lending partners when a business successfully obtains funding through the platform. The service is free for the SMBs seeking loans. By streamlining the application process and providing transparency into the lending criteria, Become.com addresses the common challenge many small businesses face in accessing capital.
Source: Dealroom company dataAt a glance
- Status
- Acquired
- Founded
- 2004
- Headquarters
- Sunnyvale, United States
- Employees
- 43
- Open positions
- None listed
- Dealroom signal
- 84.4/100
- Sector
- Marketing, Interior Design, Dietary Supplements, Geopositioning, Shopping, Apparel, Furniture, Entertainment, Storage, Price Comparison, Printing, Performance Management, Camping, Appliances
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES AOther financing | Oct 2019 | $13M | $52M | Undisclosed | ↗ |
| ACQUISITIONOther financing | Dec 2014 | $0 | — | Connexity | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Become.com is 620 monthly website visits, down 86.2% over the last three months. Become.com's team grew 48.3% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
TransCosmos- BBBob Bozeman
SV Angel
Michael Yang
Series B and later2 investors entered at this stage
TPG- EFEuropean Founders
Other known investors1 additional known investor
Connexity
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Become.com on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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