Fan-goods swap app treportal raises $430,000 pre-Series A
What's the deal? Tokyo-based treportalDealroom has a profile for this one. Try Dealroom → has raised about ¥67 million (roughly $430,000) in an early-stage round led by Chiba DojoDealroom has a profile for this one. Try Dealroom → Fund. It runs an app that lets fans of anime, K-pop, games, and VTubers exchange, buy, sell, and manage merchandise.
The round. The financing came via a third-party share allotment in August 2026. Alongside Chiba Dojo Fund general partner Koki Hirota, participants included Prime Partners Co-Founder Fund general partner Yutaka Hatano and Akihiko Ishikawa, founder of AidemyDealroom has a profile for this one. Try Dealroom →.
What treportal does. The app targets fans who collect random goods — items sold blind — helping them find wanted items, track what they own, and trade or sell them. It uses a goods-search system, templated messages, and anonymous exchange to make trades that previously happened on X safer and simpler.
Traction. treportal reports about 15,000 monthly active users and 5,000 monthly posts, spread across VTuber, K-pop, game, and 2.5D fandoms. More than half of posts result in a completed trade, and the company says it has grown largely without ad spend.
What's the money for? The company plans to fund event and concert sponsorships, in-person exchange spaces, partnerships with IP holders and goods retailers, marketing, product development, and hiring. It is also testing a "sacred sites map" feature to map locations tied to fan activity.
What's the endgame? Founder and chief executive officer Yuri Kamiya wants treportal to expand beyond trading into information, inventory and schedule management, and community — building toward what she calls a "fan-activity OS." The company also aims to reach overseas fans of Japanese content.
Why now? Co-founder and chief marketing officer Yurina Kamijo says treportal has cleared its zero-to-one validation and is now moving to scale and to work directly with content holders. She argues Japan's secondary goods market and fan enthusiasm remain under-monetised even as primary distribution improves.
The signal: The round is a bet that fan behaviour data — what people want and are willing to give up — can become a bridge between rights holders and fandoms. If treportal can turn casual swapping into usable demand signals, it positions merch exchange as infrastructure rather than a niche marketplace.
Read more: prtimes.jp
Image credit: Generated with Gemini
