Ambrook raises $30M Series B to take its QuickBooks rival beyond farms
What's the deal? AmbrookDealroom has a profile for this one. Try Dealroom →, a financial software startup for the "real economy," has raised a $30 million Series B led by solo capitalist Lachy GroomDealroom has a profile for this one. Try Dealroom →. Thomson Reuters VenturesDealroom has a profile for this one. Try Dealroom →, Thrive Capital, Field VenturesDealroom has a profile for this one. Try Dealroom →, and Cameron VenturesDealroom has a profile for this one. Try Dealroom → participated, alongside angel checks from co-founders of Gusto, Notion, and Vercel.
What's the endgame? Founded in 2020 by Mackenzie Burnett, Dan Schlosser, and Jeff Anders, Ambrook helps small businesses with bookkeeping, bill paying, cash management, and record-keeping for tax audits. It now serves more than 8,000 business customers, up from 2,500 a year ago.
Where's the money going? Ambrook plans to expand up-market into bigger agriculture businesses and into new categories like construction, logistics, and real estate. Already, more than 1,000 trucking businesses use it, along with hundreds of general contractors and property managers.
What's the product play? Customers often replace QuickBooksDealroom has a profile for this one. Try Dealroom →, IntuitDealroom has a profile for this one. Try Dealroom →'s 30-year-old accounting platform, though at least half come to Ambrook as their first software vendor. One Vermont customer has plugged Ambrook's recently launched MCP server into an AI assistant to reconcile errors in his farm's ledgers.
Why now? The expansion began by accident. Setting up its second customer — a cattle feeder in Arizona — Ambrook learned the owners wanted it running all four of their businesses, none in farming. "That was the very early realization that what we had built was something that was much bigger," Burnett said.
The signal: The round sits in the 47th percentile by amount — solid, not headline-grabbing, but a marker of confidence in software built for sectors long overlooked by venture. "Really big, multi-million dollar businesses run on paper in America still, and I don't think people realize that," Burnett said. Ambrook is betting that gap is worth crossing.
Read more: Upstarts Media, Ambrook
Image credit: Ambrook
