AcquisitionJul 31, 2026

Cosmobilis, Park Square acquire WRC Promoter in FIA rally rights deal

What's the deal?

Cosmobilis , a French automotive technology platform, and Park Square Capital , a private credit investor, have acquired WRC Promoter GmbH following approval from the Fédération Internationale de l'Automobile ( FIA ). WRC Promoter holds the commercial rights to the FIA World Rally Championship and European Rally Championship.

What's the endgame?

The FIA framed the transaction as a way to drive new investment into rally, expand the championships, and strengthen the governing body's finances. The buyers now take over the sport's commercial promotion.

Why now?

The deal closed after clearing FIA approval, the final gate for a change in ownership of the commercial rights.

The signal:

Motorsport commercial rights remain attractive to private capital, with rally the latest discipline to draw investment aimed at growing audiences and revenue.

In this story

WWRC PromoterCCosmobilis Group

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