Spadric Investment expands into sports tech with Sports Lab acquisition

The signal: Spadric's acquisition of Sports Lab underscores how Saudi investment firms are moving beyond marquee sports sponsorships and club ownership to quietly assemble the tech infrastructure underpinning the kingdom's sports ambitions. With Vision 2030 driving billions into the sector, the real opportunity may lie not in the teams themselves but in the analytics, data, and performance platforms that support them.

Read more: zawya.com