Ava Innes completes third round of investment from Kelvin Capital

What's the deal? Ava InnesDealroom has a profile for this one. Try Dealroom →, a Scottish luxury bedding brand based in Elgin, has completed a third round of investment backed by Kelvin CapitalDealroom has a profile for this one. Try Dealroom →. Founded in 2019, the company produces what it calls the world's first cashmere guard duvet. All its bedding is made in a family-run UK mill, finished by hand, and encased in 100% organic cotton.

The signal: Kelvin Capital's repeat backing of an early-growth stage brand like Ava Innes underscores a willingness among specialist investment funds to make multiple bets on niche consumer goods companies with strong sustainability credentials. A third close also suggests the company is hitting milestones that justify continued capital deployment — a positive indicator for UK-made, premium home textiles at a time when traceable supply chains are becoming a competitive differentiator.

Read more: The Business Desk