Zhihu

About Zhihu

Zhihu is a prominent online content community that serves as a platform for users to find solutions, make informed decisions, seek inspiration, and enjoy engaging content. Established in 2010, Zhihu has rapidly grown to become one of the most comprehensive online content communities and the largest Q&A-inspired platform in China. The company operates in the digital content market, catering to a diverse range of users including professionals, enthusiasts, and casual browsers who seek reliable information and engaging discussions. Zhihu's business model revolves around user-generated content, advertising, and premium membership services. The platform monetizes through targeted advertising, subscription fees for premium content, and partnerships with brands for sponsored content. As a dual primary listing company on both the New York Stock Exchange (NYSE: ZH) and the Hong Kong Stock Exchange (HKEX: 2390), Zhihu leverages its extensive user base and rich content ecosystem to drive revenue and growth.