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Zeta Global

Marketing · New York City, United States · Founded 2007 · IPO 2021

Helps brands acquire customers by using data insights and multichannel marketing

Valuation $5.29B
Revenue $1.79B
EBITDA $100M

Talent graph

Zeta Global's talent

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Employees mapped 3,057 incl. 34 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 14 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 9 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

4 investors on Zeta Global's cap table

Sourced from Dealroom's funding history.

Series B+ 4 investors entered at this stage
Franklin Square Group
GCP Capital Partners
GSO Capital Partners
GPI Capital

Global footprint

Where Zeta Global has talent and traffic

Workforce by country
37 countries with
team presence
🇺🇸 United States51.4%
🇮🇳 India34.7%
🇨🇿 Czech Republic3%
🇵🇭 Philippines2.4%
🇬🇧 United Kingdom1.8%
Top 5 of 37 shown
Web traffic by country
220K monthly visits
across markets
🇺🇸 United States42.9%
🇧🇷 Brazil4.4%
🇮🇳 India3.9%
🇬🇧 United Kingdom3.8%
🇨🇦 Canada2.9%
Top 5 markets shown

Patent intelligence

$23M patent portfolio · 61 active families

Estimated portfolio value
$23M
0.43% of market cap · comparable to top peer Informatica ($21M)
61 active patent families
Where Zeta Global innovates Electronic mailAlgorithmBiomedical engineeringData miningData science

Where Zeta Global concentrates vs peers

Each axis is a top-10 topic across Zeta Global and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Capital deployed

Zeta Global's 10 investments and acquisitions.

Every disclosed deal where Zeta Global appeared as a backer or acquirer, 2013–2025. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

10 deals across Zeta Global's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        01 · Deployment strategy vs peers

        Where Zeta Global deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        02 · Portfolio market map

        Zeta Global's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        10 of 10 deals

        Market sentiment

        What the market is saying about Zeta Global

        An AI-synthesized read of the highest-engagement posts about Zeta Global on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See Zeta Global on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.