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Wine.com

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Nation’s leading online wine retailer, offering selection, guidance and convenience not found in brick and mortar stores

San Francisco, United StatesFounded 1998Food
Valuation $100–250M Last recorded · 2021
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Wine.com and the history behind them.

About Wine.com

Wine.com operates as an online retailer specializing in a vast selection of wines, spirits, and related accessories. Catering to both individual consumers and corporate clients, the company offers over 10,000 wines in stock, sourced from renowned wine regions such as Napa Valley, Bordeaux, and Tuscany. Wine.com provides a subscription service called StewardShip, which offers free shipping for a year, enhancing customer convenience and loyalty. The platform features professional ratings and expert recommendations to assist customers in making informed purchasing decisions. The business model is primarily e-commerce, generating revenue through direct sales of products and subscription services. Wine.com serves a broad market across the United States, shipping to nearly all states and offering local pickup options. The company also offers curated wine clubs, gift baskets, and various wine-related accessories, further diversifying its revenue streams.

Source: Dealroom company data

At a glance

Status
Operational
Founded
1998
Headquarters
San Francisco, United States
Employees
447
Open positions
2
Dealroom signal
65.1/100
Industry
Food
Sub-industry
Food Logistics & Delivery
Sector
Food, App, Delivery, Retail, Messaging, Chat
Client focus
b2c

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCOther financing Mar 2021 $40M $160M Undisclosed —
SERIES EOther financing Nov 2018 $9M $36M Baker Capital · Goldman Sachs Asset Management —
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Wine.com website traffic

Latest recorded traffic for Wine.com is 660K monthly website visits, down 16.5% over the last three months. Wine.com's team declined 5.5% over the past year.

Latest monthly visits660K 3-month web change-16.5% 1-year team growth-5.5%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

  • Baker Capital

Series B and later2 investors entered at this stage

Team profiled 38 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
10 countries with
team presence
🇺🇸 United States91.7%
🇨🇦 Canada1.6%
🇨🇾 Cyprus0.8%
🇬🇧 United Kingdom0.8%
🇧🇷 Brazil0.8%
Top 5 of 10 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Wine.com on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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