T
Telaria
Telaria is data-driven software platform built to monetize & manage premium video inventory with the greatest speed, and control
About Telaria
Telaria (NYSE: TLRA) operates a comprehensive software platform designed to manage premium video advertising. The company provides a robust suite of analytics, automated decisioning, and integrated programmatic and direct monetization tools. Telaria serves global publishers who require total command of their business operations. The platform empowers these publishers to make unbiased decisions that optimize revenue outcomes. Telaria's business model revolves around offering a subscription-based service to its clients, who are primarily large-scale publishers and media companies. The company generates revenue through subscription fees and possibly performance-based incentives tied to the success of the advertising campaigns managed through its platform. Operating in the digital advertising market, Telaria focuses on providing tools that enhance the efficiency and effectiveness of video ad placements, ensuring that publishers can maximize their revenue potential.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2005
- Headquarters
- New York City, United States
- Employees
- 15
- Open positions
- None listed
- Dealroom signal
- 76.5/100
- Industry
- Media
- Sub-industry
- Content production
- Sector
- Consumer Services, SaaS, Advertising, Video, Platform
- Client focus
- b2b
- Investment activity
- 1 company, latest Jun 2018
- Capital deployed
- —
- Preferred round
- ACQUISITION
Latest news
Press, funding announcements and product moves mentioning Telaria.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VCOther financing | Sep 2011 | $37M | $148M | W Capital Partners | — |
| SERIES EOther financing | Dec 2010 | $26M | $103M | Amidzad Partners | — |
Growth signals
Latest recorded traffic for Telaria is 770 monthly website visits, down 13.5% over the last three months. Telaria's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
Canaan
Masthead Venture Partners- WPW Capital Partners
Series B and later5 investors entered at this stage
Global Founders Capital
Meritech Capital
Sapphire Ventures
DFJ Growth- APAmidzad Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Telaria on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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