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COMPANY PROFILE

Swrve

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The world's leading mobile marketing automation platform

Atlanta, United StatesFounded 2011AI
Valuation $100–250M Last recorded · 2017
Revenue $10–50M Latest reported FY
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Swrve and the history behind them.

About Swrve

Swrve operates in the mobile marketing industry, providing a comprehensive platform for app developers and marketers to track user behavior and create highly targeted, personalized campaigns. The company's core service revolves around its ability to handle and analyze vast amounts of data, with over 10 billion events processed daily. Swrve's clients are primarily leading mobile app businesses looking to enhance user engagement and retention. The business model is SaaS (Software as a Service), where clients subscribe to use Swrve's platform and tools. Revenue is generated through subscription fees and possibly additional charges for premium features or higher data usage. Swrve's platform includes SDKs (Software Development Kits) for easy integration, APIs (Application Programming Interfaces) for advanced functionalities, and robust data mining capabilities for in-depth analysis. The company continuously updates its offerings with new features and improvements to stay ahead in the competitive mobile marketing landscape.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2011
Headquarters
Atlanta, United States
Employees
17
Open positions
None listed
Dealroom signal
65.9/100
Industry
Marketing
Sub-industry
Marketing Analytics
Sector
AI, Mobile Analytics, Testing, Analytics, Personal Finance, Market Intelligence, Customer Service, Revenue Management, Core AI, Push Notification, AB Testing, AI Applications
Business model
SaaS
Investment activity
2 companies, latest Nov 2015
Capital deployed
—
Preferred round
ACQUISITION

Funding history

10 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Jan 2023 $0 — MessageGears ↗
FundingOther financing Oct 2020 $0 — Undisclosed —
Showing the latest 2 of 10 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Swrve website traffic

Latest recorded traffic for Swrve is 2.5K monthly website visits, down 13.8% over the last three months. Swrve's team declined 70.7% over the past year.

Latest monthly visits2.5K 3-month web change-13.8% 1-year team growth-70.7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

17 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed5 investors entered at this stage

Series A4 investors entered at this stage

  • Atlantic Bridge
  • Delta Partners
  • Act Venture Capital
  • Acero Capital

Series B and later6 investors entered at this stage

  • Evolution Media
  • TPG
  • Evolution Media Capital
  • Ireland Strategic Investment Fund
  • Summit Bridge Capital
  • NETGEAR

Other known investors2 additional known investors

  • MessageGears
  • The VineOC
Team profiled 51 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇺🇸 United States50%
🇳🇬 Nigeria25%
🇹🇷 Turkey25%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Swrve on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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