Power Law company profile

Spanx

eCommerce & Marketplaces · Atlanta, United States · Founded 2009 Unicorn

Brand of women's undergarments and underwire accessories

Valuation

$1–2.5B

Latest valuation · 2026

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Headcount

100–500

Current team size

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Featured in Unicorn$1B+ valuation tier · Power Law dataset 2026

Global footprint

Where Spanx has talent and traffic

Workforce by country

10 countries with
team presence

🇺🇸 United States95.3%

🇬🇧 United Kingdom1.1%

🇧🇷 Brazil0.7%

🇨🇦 Canada0.6%

🇮🇪 Ireland0.5%

Top 5 of 10 shown

Web traffic by country

3.6M monthly visits
across markets

🇺🇸 United States77.5%

🇬🇧 United Kingdom1.4%

🇰🇼 Kuwait1.1%

🇮🇪 Ireland0.5%

🇮🇳 India0.4%

Top 5 markets shown

Patent intelligence

$3M patent portfolio · 29 active families

Estimated portfolio value

$3M

0.29% of valuation · 55.7× the top peer Gymshark ($62k)

29 active patent families

Where Spanx innovates Mechanical engineeringStructural engineeringGeneral surgeryAbdominal regionsBreast shield

Where Spanx concentrates vs peers

Each axis is a top-10 topic across Spanx and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Market sentiment

What the market is saying about Spanx

An AI-synthesized read of the highest-engagement posts about Spanx on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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