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COMPANY PROFILE

Snap Financial

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Providing turnkey and custom financing programs to SMEs

Toronto, CanadaFounded 2006Fintech
Valuation $500M–1B Last recorded · 2020
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Snap Financial and the history behind them.

About Snap Financial

Snap Financial provides innovative financing solutions for homeowners through an extensive dealer network across the United States and Canada. The company primarily serves the HVAC (heating, ventilation, and air conditioning), plumbing, water treatment, roofing, and door window industries. By partnering with dealers in these sectors, Snap Financial enables homeowners to access financing options that make essential home improvements more affordable.

Snap Financial operates in the home improvement financing market, targeting homeowners who need financial assistance for various projects. The business model revolves around collaborating with industry partners to offer tailored financing plans that meet the specific needs of their customers. This approach not only helps homeowners manage the costs of their projects but also supports dealers in closing more sales by providing attractive payment options.

Revenue is generated through interest on the financing plans provided to homeowners, as well as potential fees associated with the financing services. By ensuring that their partners stay at the forefront of how their industry presents and takes payments, Snap Financial maintains a competitive edge in the market.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2006
Headquarters
Toronto, Canada
Employees
45
Open positions
None listed
Dealroom signal
28.0/100
Industry
Fintech
Sub-industry
Mortgages & Lending, Payments
Sector
Fintech, Point of Sale, SME, Insurtech Related, Consumer Lending
Business model
SaaS
Client focus
b2b

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Jun 2023 $0 — Financeit ↗
ACQUISITIONOther financing Oct 2020 $511M $511M Simply Green —
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Growth signals

Snap Financial website traffic

Latest recorded traffic for Snap Financial is 1.2K monthly website visits, up 37.9% over the last three months. Snap Financial's team grew 0% over the past year.

Latest monthly visits1.2K 3-month web change+37.9% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Other known investors2 additional known investors

  • Financeit
  • Simply Green
Team profiled 1 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇨🇦 Canada100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Snap Financial on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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