S
Smartfrog
Security · Dublin, Ireland · Founded 2014
A tech Company focused on the “Internet of Things”, making everyday objects more intelligent and connected MoreLess
Smartfrog operates in the home security market, offering a comprehensive video surveillance solution. The company's core product is the Smartfrog Cam, a high-quality, compact camera that connects to Wi-Fi, allowing users to monitor their homes, pets, children, and loved ones from anywhere. The service includes secure data transfer with SSL encryption and cloud storage, enabling users to save up to 30 days of footage and create clips to share with family and friends. Smartfrog primarily serves homeowners, pet owners, parents, and caregivers who seek a reliable and easy-to-use security solution. The business model is subscription-based, generating revenue through monthly or annual fees for cloud storage and advanced features.
Keywords: home security, video surveillance, compact camera, Wi-Fi, cloud storage, SSL encryption, remote monitoring, subscription-based, pet monitoring, family safety.
Company overview
Smartfrog company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2014
- Headquarters
- Dublin, Ireland
- Employees
- 18
- Open positions
- None listed
- Dealroom signal
- 73.8
- Investment activity
- 1 companies · latest Oct 2018
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
Smartfrog funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| OtherOther financing | Dec 2020 | $0 | — | Undisclosed | — |
| ACQUISITION✓Exit | Oct 2018 | $25M | — | Undisclosed | — |
| DEBT✓Debt | Oct 2016 | $5.5M | — | Undisclosed | ↗ |
| SERIES A✓Equity / VC | Oct 2016 | $17M | $66M | Target Global | ↗ |
| SERIES B✓Equity / VC | Feb 2016 | $5M | $20M | Target Global | — |
| Other✓Other financing | Nov 2015 | Undisclosed | — |
Financials
Revenue, earnings and profit over time
Reported history and available estimates. Estimated years are marked “E”; sparse fields are left blank rather than inferred.
| Year | EBITDA | Margin | Profit | Margin |
|---|---|---|---|---|
| 2026 | $3.9M | — | $2.9M | — |
| 2025 | $3.9M | — | $2.9M | — |
| 2024 | $3.9M | — | $2.9M | — |
| 2023 | $3.9M | — | ||
| 2022 | $3.9M | — | ||
| 2021 | $3.9M | — | ||
| 2020 | $3.9M | — |
Growth signals
Smartfrog website traffic
Latest recorded traffic for Smartfrog is 140 monthly website visits, down 61.1% over the last three months. Smartfrog's team declined 30.8% over the past year.
Comparisons
Smartfrog compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 ArloAI-powered smart home security cameras and subscription services protecting homes through cloud-based monitoring and emergency response. |
Carlsbad, United States | Operational | 530 | — | $1.3B |
 VolareoWorld’s 1st Blockchain Music Streaming Speaker |
Rotterdam, Netherlands | Closed | |||
 CanaryDelivers smart home security devices |
New York City, United States | Acquired | |||
 ComfyLightA novel home security solution at the intersection of light and security |
Zurich, Switzerland | Closed | |||
 RippleInfoRippInfo focuses on the design of the best smart home security device at the most affordable price |
Suzhou Shi, China | Operational | |||
 AltijdThuisProvides home security and smoke detectors that are connected to your mobile |
Eindhoven, Netherlands | Operational | |||
 Haiven HomeThe most beautiful, simple and intelligent smart home cameras ever designed |
El Segundo, United States | Operational | |||
 EasySec SolutionsSecurity |
Israel | Operational |
Capital deployed
Smartfrog investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
Smartfrog's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Smartfrog has talent and traffic
team presence
In the news
Latest news about Smartfrog
Recent press, funding announcements, and product moves mentioning Smartfrog — open to read from the original sources.
Market sentiment
What the market is saying about Smartfrog
An AI-synthesized read of the highest-engagement posts about Smartfrog on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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