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Simply Measured

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Seattle, United StatesFounded 2010Other B2B Software
Valuation $100–250M Last recorded · 2014
Revenue $10–50M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Simply Measured and the history behind them.

About Simply Measured

Simply Measured, now part of Sprout Social, operates in the social media management market, providing a comprehensive suite of tools designed to help businesses manage their social media presence effectively. The platform offers robust analytics, engagement, and publishing capabilities, enabling brands to uncover trends, extract actionable insights, and drive strategic decision-making. Simply Measured serves a diverse range of clients, from small businesses to large enterprises, across various industries. The business model is subscription-based, generating revenue through tiered pricing plans that offer different levels of access to its features. By providing a unified social inbox, advanced scheduling, and publishing tools, Simply Measured helps teams streamline their social media efforts and enhance their engagement with audiences. The platform's powerful listening features allow users to monitor social conversations, identify key trends, and respond quickly to their audience, thereby improving overall brand presence and customer satisfaction.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2010
Headquarters
Seattle, United States
Employees
15
Open positions
None listed
Dealroom signal
59.9/100
Sector
Other B2B Software, Adtech, Analytics, Market Intelligence, Retail, SaaS, Social, Social Media, Publishing, Branding, Social Network, Platform, Insurtech
Business model
SaaS
Client focus
b2c
Investment activity
1 company, latest Oct 2015
Capital deployed
—
Preferred round
ACQUISITION

Funding history

7 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITION✓Exit Dec 2017 $0 — Sprout Social —
EARLY VCEquity / VC Oct 2015 $0 — Undisclosed —
Showing the latest 2 of 7 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Simply Measured website traffic

Latest recorded traffic for Simply Measured is 690 monthly website visits, down 1.4% over the last three months. Simply Measured's team declined 25% over the past year.

Latest monthly visits690 3-month web change-1.4% 1-year team growth-25%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series A2 investors entered at this stage

Series B and later2 investors entered at this stage

Other known investors2 additional known investors

Team profiled 48 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Simply Measured on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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