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SellerX

eCommerce & Marketplaces · Berlin, Germany · Founded 2020

Europe’s leading aggregator of e-commerce businesses MoreLess

SellerX is a business that helps entrepreneurs realise the next stage of their Amazon business and life. They offer a fair, honest and exciting service to help Amazon businesses grow quickly. SellerX provides a service that is transparent, and they are dedicated to treating their partners with respect and fairness throughout the entire process. They are focused on taking businesses to the next level, and they provide analytics, processes and production to help businesses grow. They are passionate about helping their partners find the best home for their business, and they strive to make the process as smooth as possible. SellerX stands out from other businesses in the same industry by providing a personal approach and a commitment to fair negotiations. They understand that selling a business is a big decision, and they provide the peace of mind and support needed to make the process feel right.

Company overview

SellerX company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2020
Headquarters
Berlin, Germany
Employees
403
Open positions
1
Dealroom signal
63.7
Investment activity
2 companies · latest May 2023
Capital deployed
Preferred round
ACQUISITION
business modelMarketplace & ecommercesectorRetailsectorFrom Unicorn to Zebra (But No $1B Exit)sectorE-Commerce Marketplace Aggregatorssectorhorizontal marketplacesindustryMarketingsub industryEcommerce Solutionsclient focusb2b

Valuation & funding

SellerX funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
DEBTDebt May 2023 $0 BlackRock · Victory Park Capital
LATE VCOther financing May 2023 $64M $1B 83North · Cherry Ventures · L Catterton · Felix Capital
DEBTDebt Dec 2021 $250M Abu Dhabi Investment Authority · BlackRock · Victory Park Capital
LATE VCOther financing Dec 2021 $250M $1B Partech · Abu Dhabi Investment Authority · BlackRock · Victory Park Capital
SERIES BOther financing Aug 2021 $110M $440M Felix Capital · L Catterton · 83North · Cherry Ventures
SEEDOther financing Mar 2021 83North · Felix Capital · Cherry Ventures · David Schneider
DEBTDebt Nov 2020 Undisclosed
SEEDOther financing Nov 2020 Village Global · Chris North · TriplePoint Capital · David Schneider
Showing 8 recorded eventsUnlock the complete deal history →

Growth signals

SellerX website traffic

Latest recorded traffic for SellerX is 7.4K monthly website visits, down 38.3% over the last three months. SellerX's team declined 15% over the past year.

Latest monthly visits7.4K 3-month web change-38.3% 1-year team growth-15%
Monthly website visits68 observations · Oct 2020–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

SellerX compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Capital deployed

SellerX investments and acquisitions

Recent portfolio relationships for companies that also act as investors or acquirers.

Talent graph

SellerX's talent

Book a demo to see the people
Team profiled 42 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

16 investors on SellerX's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 8 investors entered at this stage
TriplePoint Capital
Felix Capital
Cherry Ventures
Village Global
Chris North
David Schneider
83North
Christopher North
Series A 1 investor entered at this stage
L Catterton
Series B+ 7 investors entered at this stage
Abu Dhabi Investment Authority
BlackRock
Victory Park Capital
Partech
Sofina
Upper90
TRCM Fund

Global footprint

Where SellerX has talent and traffic

Workforce by country
21 countries with
team presence
🇩🇪 Germany34.7%
🇵🇭 Philippines21.2%
🇭🇰 Hong Kong11.3%
🇬🇧 United Kingdom9%
🇺🇸 United States4.5%
Top 5 of 21 shown

In the news

Latest news about SellerX

Recent press, funding announcements, and product moves mentioning SellerX — open to read from the original sources.

See all news

Market sentiment

What the market is saying about SellerX

An AI-synthesized read of the highest-engagement posts about SellerX on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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