Revel Touch

The platform serves retailers by allowing them to unify various assets, including product information, lifestyle content, and social media, into a single, cohesive shopping experience that encourages consumer interaction. Retailers have the flexibility to manage their content, add or remove assets for merchandising collections, and run promotions. The system also integrates a retailer's entire inventory, with the capability to instantly update the user experience with changes in stock or pricing. A key feature is the ability for customers to complete transactions directly within the application environment.

The business model is centered on providing a publishing platform and a front-end that delivers a consumer experience blending the aspirational quality of a magazine with the engagement of rich media and the efficiency of online transactions. By using Revel Touch, retailers can aim for longer consumer engagement, stronger brand impressions, and increased conversion rates. The technology platform is designed to handle the practical aspects of e-commerce, such as transactions, inventory management, and product updates across multiple devices, effectively bringing the shopping experience to life.