F
Falcon.io
Marketing · Copenhagen, Denmark · Founded 2010
A social media management platform that allows users to engage with consumers and manage customer data MoreLess
Falcon.io is a social media management platform that offers an integrated SaaS solution for social media listening, engaging, publishing, advertising, analytics, and managing customer data. The platform caters to a wide range of businesses, including enterprises, agencies, and those in the media, software, and telecommunications industries. By providing a unified view of the customer journey, Falcon.io enables brands to deliver more personalized customer experiences across various digital touchpoints.
The company's business model is based on a subscription-based SaaS model, where clients pay a recurring fee to access the platform's features. This model allows for a steady stream of revenue and fosters long-term relationships with customers. The platform helps businesses make money by optimizing their social media marketing efforts, improving customer engagement, and driving sales through targeted advertising and personalized content.
Keywords: social media management, SaaS, customer engagement, brand management, social listening, content publishing, advertising, analytics, customer data, digital marketing
Company overview
Falcon.io company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2010
- Headquarters
- Copenhagen, Denmark
- Employees
- 111
- Open positions
- None listed
- Dealroom signal
- 65.4
- Investment activity
- 4 companies · latest May 2022
- Capital deployed
- $0
- Preferred round
- ACQUISITION
Valuation & funding
Falcon.io funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| MERGER✓Other financing | May 2022 | $0 | — | Brandwatch | ↗ |
| ACQUISITION✓Exit | Jan 2019 | $0 | — | Cision | ↗ |
| SERIES C✓Equity / VC | Feb 2017 | $7M | $28M | Northcap · Target Partners · Cipio Partners · Prime Venture Partners | — |
| DEBT✓Debt | Apr 2016 | $5.5M | — | Columbia Lake Partners | — |
| SERIES B✓Equity / VC | Mar 2015 | $20M | $80M | Prime Ventures · Target Partners · Prime Venture Partners · Northcap | — |
| SERIES A✓Equity / VC | Aug 2013 | Northcap · Target Partners | — |
Financials
Revenue, earnings and profit over time
Reported history and available estimates. Estimated years are marked “E”; sparse fields are left blank rather than inferred.
Growth signals
Falcon.io website traffic
Latest recorded traffic for Falcon.io is 100K monthly website visits, down 9.1% over the last three months. Falcon.io's team declined 10.5% over the past year.
Comparisons
Falcon.io compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 IncuboutHelps merchants build online stores and manage their sales |
Barcelona, Spain | Operational | 1 | — | — |
 Buddy MediaSocial media marketing and customer engagement software |
New York City, United States | Acquired | |||
 SelleoCreates business management platforms |
Bielsko-Biała, Poland | Operational | |||
 BeemMobile-first platform for employee communication and engagement |
London, United Kingdom | Operational | |||
 SMARKIOA multichannel marketing automation software that revolutionizes and automates communication between brands and their consumers |
Porto, Portugal | Acquired | |||
 VennliVennli provides cloud-based software provides insight via customer surveys sent by e-mail or posted on social media. |
Oakland, United States | Operational | |||
 KomfoSocial Media Marketing Analytics Platform |
Copenhagen, Denmark | Acquired | |||
 FaceliftAll-in-one enterprise solution for performance-oriented social media marketing |
Hamburg, Germany | Acquired |
Capital deployed
Falcon.io investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
BrandwatchBrighton, United KingdomOffers brand coverage analysis, market research, automated report, and product promotion solutions
$450Mvaluation
UnmetricNew York City, United StatesProvides online market research services
$22Mvaluation
KomfoCopenhagen, DenmarkSocial Media Marketing Analytics Platform
→
Zenbu SocialCopenhagen, DenmarkSocial media management platform enhancing brand engagement through targeted campaigns and analytics
→
Talent graph
Falcon.io's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Falcon.io has talent and traffic
team presence
In the news
Latest news about Falcon.io
Recent press, funding announcements, and product moves mentioning Falcon.io — open to read from the original sources.
Market sentiment
What the market is saying about Falcon.io
An AI-synthesized read of the highest-engagement posts about Falcon.io on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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