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Provi
Provi is a communication platform that simplifies the operations for bars, restaurants and retailers in ordering booze
About Provi
Provi.com is a digital marketplace that simplifies the process of ordering, selling, and promoting wholesale alcohol. It operates in the beverage alcohol market, serving a diverse clientele that includes bars, restaurants, and off-premise retailers such as wine and spirit stores. The platform provides a single, unified space for users to shop, discover, order, and pay for products, eliminating the need for multiple platforms or physical transactions.
Provi's business model is centered around streamlining the supply chain process. It offers a reliable database of distributor portfolios, allowing clients to find accurate pricing and brand details with just a few clicks. Clients can submit orders directly to their sales reps and reorder anytime, saving time and increasing efficiency. The platform also offers a chat feature for clients to communicate with their assigned reps, view their up-to-date portfolios, see deals, and more.
In addition to its ordering features, Provi also provides a platform for discovering new products. It hosts a trusted database of over 750,000 drinks, complete with robust search filters, pricing, and product details. This allows clients to explore new offerings and make informed decisions about their purchases.
Provi's revenue is likely generated through a commission-based model, where it takes a percentage of each transaction made through its platform. This model aligns with the company's goal of simplifying the ordering process and promoting efficiency in the beverage alcohol market.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2016
- Headquarters
- Chicago, United States
- Employees
- 271
- Open positions
- 2
- Dealroom signal
- 66.5/100
- Industry
- Food
- Sub-industry
- In-store Retail & Restaurant Tech
- Sector
- eCommerce & Marketplaces, Communication, Platform, B2b Online Marketplace, Food B2B
- Business model
- Marketplace & ecommerce
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES COther financing | Aug 2023 | $0 | — | FJ Labs | ↗ |
| GROWTH EQUITY VCOther financing | Jan 2022 | $0 | — | Bienville Capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Provi is 810K monthly website visits, up 44.6% over the last three months. Provi's team declined 3.9% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Kevin Moore
Hyde Park Angels
Hyde Park Venture Partners
Ludlow Ventures
Sandalphon Capital
Series A4 investors entered at this stage
Bessemer Venture Partners
Nosara Capital
Interplay- CPCPMG
Series B and later4 investors entered at this stage
D1 Capital Partners- NGNilam Ganenthiran
Bienville Capital
FJ Labs
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Provi on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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