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COMPANY PROFILE

Planhat

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Provides a platform dedicated to simplifying customer success

Stockholm, SwedenFounded 2014Marketing
Valuation $250–500M Last recorded · 2022
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Planhat and the history behind them.

About Planhat

Planhat is a cutting-edge Customer Success Platform (CSP) that operates in the tech industry, serving businesses that aim to enhance their customer success strategies. The platform is designed to centralize scattered customer data, providing a comprehensive and actionable 360-degree view of the customer. This allows businesses to better understand their customers' behavior, needs, and preferences, thereby improving their customer service and increasing customer retention.

The company's business model revolves around providing a suite of tools that automate tasks and actions based on customer behavior. Planhat's Automations feature is a no-code solution that enables businesses to build everything from simple time-saving triggers and alerts to custom bots and integrations. This automation helps to eliminate repetitive tasks, allowing businesses to focus more on strategic activities.

Another key feature of Planhat is its Workflow tool, which goes beyond simple project management. It allows businesses to build connected customer journeys that combine task management with data-driven conditional sequencing. This feature enables businesses to guide their customers through a personalized and seamless journey, enhancing customer satisfaction and loyalty.

Planhat also offers a Presentations layer, which combines the simplicity of slides with the power of a Business Intelligence (BI) tool, making it easy for businesses to share insights and analytics with their customers. This feature helps businesses to communicate more effectively with their customers, fostering stronger relationships and trust.

Planhat generates revenue by charging businesses for using its platform. The pricing is likely based on the number of users and the level of functionality required.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2014
Headquarters
Stockholm, Sweden
Employees
237
Open positions
35
Dealroom signal
88.5/100
Industry
Marketing, Enterprise Software
Sub-industry
CRM & Sales
Sector
Marketing, CRM, Customer Service, Customer Engagement Analytics, Nordic Rising Star 2022, Top 50 Nordic Rising Star 2022 Sweden
Business model
SaaS
Client focus
b2b
Investment activity
1 company, latest Jan 2021
Capital deployed
—
Preferred round
ACQUISITION

Funding history

1 recorded event

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing Apr 2022 $50M $200M Sprints Capital · Sprints ↗
Showing the latest 1 of 1 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Planhat website traffic

Latest recorded traffic for Planhat is 230K monthly website visits, up 27.8% over the last three months. Planhat's team grew 11.8% over the past year.

Latest monthly visits230K 3-month web change+27.8% 1-year team growth+11.8%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

  • Sprints Capital
  • Sprints
Team profiled 24 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
31 countries with
team presence
🇺🇸 United States30.9%
🇬🇧 United Kingdom19.3%
🇸🇪 Sweden17.9%
🇨🇦 Canada4.5%
🇷🇸 Serbia3.1%
Top 5 of 31 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Planhat on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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