O
Olsam
Europe's next-gen consumer goods company
About Olsam
Olsam Group is an e-commerce platform that specializes in helping brands achieve rapid growth on Amazon and other digital marketplaces worldwide. The company caters to a wide range of clients, from small businesses to large corporations, looking to sell or partner with them. Olsam's business model revolves around managing a growing portfolio of leading brands, providing them with insights and advice based on their extensive experience in the e-commerce industry.
The company's competitive advantage lies in its deep understanding of the e-commerce landscape, particularly the European Union marketplace, and its team's previous experience with Amazon. Olsam prides itself on its ethical business practices, avoiding "black hat" tactics and focusing on sustainable growth. The company has a minimum annual revenue requirement of $100,000 for the brands it works with, indicating a focus on established businesses.
Olsam generates revenue by helping brands scale their businesses on digital marketplaces. They have a process called the "6x6 process," which appears to be a structured approach to scaling a brand's presence and sales on these platforms. The company has raised over $170 million from top-tier venture capital funds, including Elevat3 Capital, which has Peter Thiel as a strategic partner.
In summary, Olsam Group is a trusted partner for brands looking to expand their presence and sales on Amazon and other digital marketplaces. They have a proven track record, a strong ethical stance, and a team with deep industry experience.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2020
- Headquarters
- London, United Kingdom
- Employees
- 56
- Open positions
- 9
- Dealroom signal
- 76.7/100
- Industry
- Marketing
- Sub-industry
- CRM & Sales
- Sector
- eCommerce & Marketplaces, E-Commerce Marketplace Aggregators
- Business model
- Marketplace & ecommerce
- Client focus
- b2b, b2c
- Investment activity
- 5 companies, latest Jun 2026
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| DEBTDebt | Sep 2021 | $33M | — | NorthWall Capital | ↗ |
| SERIES AOther financing | Sep 2021 | $132M | $528M | Elevat3 Capital · Apeiron Investment Group | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Olsam is 1.2K monthly website visits, down 58.6% over the last three months. Olsam's team grew 3.7% over the past year.
Open positions
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A2 investors entered at this stage
Elevat3 Capital
Apeiron Investment Group
Series B and later1 investor entered at this stage
NorthWall Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Olsam on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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