M
Maxymiser
Marketing · New York City, United States · Founded 2006
Providing cloud-based testing, personalisation and cross-channel optimisation solutions MoreLess
Maxymiser, a subsidiary of Oracle, specializes in advanced A/B testing and personalization solutions aimed at optimizing digital customer experiences. The company serves a diverse range of clients, including e-commerce businesses, financial institutions, and media companies, operating primarily in the digital marketing and customer experience sectors. Maxymiser's business model revolves around providing software-as-a-service (SaaS) solutions that enable businesses to test and personalize their websites and mobile apps. This helps clients increase user engagement, conversion rates, and overall customer satisfaction. Revenue is generated through subscription fees for its SaaS offerings, along with additional consulting and implementation services.
Keywords: A/B testing, personalization, digital optimization, SaaS, customer experience, e-commerce, financial institutions, media companies, user engagement, conversion rates.
Company overview
Maxymiser company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2006
- Headquarters
- New York City, United States
- Employees
- 17
- Open positions
- None listed
- Dealroom signal
- 69.3
Valuation & funding
Maxymiser funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Aug 2015 | $0 | — | Oracle | — |
| BUYOUT✓Exit | Jun 2013 | $0 | — | NXT Capital | — |
| SERIES B✓Equity / VC | Jan 2012 | $12M | $48M | Pentech Ventures | — |
| SERIES A✓Equity / VC | Jan 2009 | $2.6M | $11M | Pentech Ventures | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $618K | 0% | 17 |
| 2025 | $618K | 0% | 35 |
| 2024 | $618K | 0% | 35 |
| 2023 | $618K | -97.7% | 35 |
| 2022 | $27M | 0% | 35 |
| 2021 | $27M | 0% | 40 |
| 2020 | $27M | — | 48 |
Growth signals
Maxymiser website traffic
Latest recorded traffic for Maxymiser is 240 monthly website visits, down 63.1% over the last three months. Maxymiser's team declined 51.4% over the past year.
Comparisons
Maxymiser compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Maxymiser's talent
Source: Dealroom Talent Intelligence.
Investors
3 investors on Maxymiser's cap table
Sourced from Dealroom's funding and investor records.



Global footprint
Where Maxymiser has talent and traffic
team presence
In the news
Latest news about Maxymiser
Recent press, funding announcements, and product moves mentioning Maxymiser — open to read from the original sources.
Market sentiment
What the market is saying about Maxymiser
An AI-synthesized read of the highest-engagement posts about Maxymiser on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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