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COMPANY PROFILE

Magento

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Magento provides e-commerce software and platform solutions worldwide

Campbell, United StatesFounded 2008Marketing
Valuation $1–2.5B Last recorded · 2018
Headcount 500–1k Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Magento and the history behind them.

About Magento

Magento is a leading e-commerce platform that empowers businesses to create and manage customizable online stores. It serves a diverse range of clients, from small businesses to large enterprises, across various industries. Operating in the global e-commerce market, Magento offers a comprehensive suite of tools including integrated payment solutions, marketing automation, and advanced analytics to optimize online sales. The business model is primarily subscription-based, with additional revenue generated through premium extensions and professional services. Magento makes money by offering tiered pricing plans that cater to different business needs, as well as through partnerships and a marketplace for third-party extensions.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2008
Headquarters
Campbell, United States
Employees
530
Open positions
None listed
Dealroom signal
66.6/100
Industry
Marketing, Enterprise Software
Sub-industry
Ecommerce Solutions
Sector
Marketing, Testing, Verification, Open Source, Mobile Commerce, Merchant Tools, Became $1B as Subsidiary
Business model
SaaS
Client focus
b2b
Investment activity
1 company, latest Apr 2017
Capital deployed
—
Preferred round
ACQUISITION

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing May 2018 $1.7B $1.7B Adobe Systems ↗
GROWTH EQUITY VCOther financing Jan 2017 $250M — Hillhouse Capital —
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Growth signals

Magento website traffic

Latest recorded traffic for Magento is 100K monthly website visits, up 37% over the last three months. Magento's team declined 7% over the past year.

Latest monthly visits100K 3-month web change+37% 1-year team growth-7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later3 investors entered at this stage

Other known investors2 additional known investors

  • eBay
  • Adobe Systems
Team profiled 75 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
33 countries with
team presence
🇺🇸 United States43.9%
🇪🇸 Spain12.2%
🇮🇳 India10.2%
🇬🇧 United Kingdom4.6%
🇺🇦 Ukraine4.6%
Top 5 of 33 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Magento on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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