COMPANY PROFILE

ItsOn

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Cloud-Client Solutions For M-Commerce

Redwood City, United StatesFounded 2008Other B2B Software

Valuation $50–100M Last recorded · 2015

Revenue $1–10M Latest reported FY

Headcount <100 Current team size

Total funding $50–100M Disclosed equity funding

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About ItsOn

ItsOn Inc. operates in the telecommunications industry, providing a cloud-based platform that allows mobile operators to deliver personalized services and offers to their customers. The platform leverages real-time data analytics to tailor services based on individual user behavior and preferences. ItsOn serves mobile network operators and virtual network operators, helping them enhance customer engagement and increase revenue through targeted promotions and service plans. The company's business model is based on a subscription service, where operators pay for access to the platform and its features. Revenue is generated through these subscriptions as well as through additional service fees for premium features and support.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2008
Headquarters: Redwood City, United States
Employees: 23
Open positions: None listed
Dealroom signal: 32.7/100
Industry: Telecom, Enterprise Software
Sector: Other B2B Software, Testing, Adtech, SaaS, Developer Tools, Mobile Commerce, Personalisation, Social Network, Automated Process, Platform, Automated Technology, Telecommunications
Business model: SaaS
Links: Website LinkedIn X

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Funding history

9 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
LATE VCOther financing	Dec 2015	$13M	$50M	Tenaya Capital · Verizon Ventures · Silver Lake Partners · Andreessen Horowitz	—
SERIES COther financing	Sep 2014	—	—	Cisco	—

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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Revenue	Growth
2026
2025
2024
2023
2022
2021
2020		—

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Growth signals

ItsOn website traffic

Latest recorded traffic for ItsOn is 520 monthly website visits, up 300% over the last three months. ItsOn's team grew 0% over the past year.

Latest monthly visits520 3-month web change+300% 1-year team growth0%

Monthly website visitsApr 2016–Aug 2024

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