S
SberMarket
A grocery with same-day delivery and click-and-collect services
About SberMarket
Instamart is an online grocery delivery service operating in the Russian market. The company caters to a diverse range of clients, including busy professionals, families, and anyone seeking the convenience of home-delivered groceries. Instamart partners with various well-known retailers such as METRO, BILLA, and SELGROS to provide a broad selection of products, from fresh produce to household essentials.
The business model is based on a user-friendly online platform where customers can browse and order products. Instamart makes money through delivery fees and partnerships with retailers. By leveraging technology and logistics, the company ensures timely and efficient delivery, often within hours of placing an order.
Instamart's market strategy focuses on urban areas with high population density, where the demand for quick and convenient grocery delivery is highest. The company uses data analytics tools like Google Analytics and Amplitude to optimize operations and enhance customer experience.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2013
- Headquarters
- Moscow, Russia
- Employees
- 316
- Open positions
- None listed
- Dealroom signal
- 59.9/100
- Industry
- Food
- Sub-industry
- Food Logistics & Delivery
- Sector
- eCommerce & Marketplaces, Groceries, Tea, Delivery, Retail
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES DOther financing | Apr 2020 | $45M | $180M | Sber · Mail.ru Group | — |
| SERIES AOther financing | Apr 2019 | $7.6M | $27M | Alexander Mitroshenkov · Mail.ru Group · Lev Hasis | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for SberMarket is 3.6M monthly website visits, down 16.3% over the last three months. SberMarket's team declined 10.2% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
Mail.ru Group
Lev Hasis- AMAlexander Mitroshenkov
Series B and later1 investor entered at this stage
Sber
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about SberMarket on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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