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Merqueo
Specializes in delivering groceries and home essentials using its own dark-store infrastructure
About Merqueo
Merqueo, founded in 2015 by Jose Guillermo Calderon Ardila, Sebastian Noguera Escallon, and Miguel Mc Allister, operates as an online supermarket in Latin America. The company has established a significant presence by building a large dark store logistics network to facilitate the delivery of groceries and home essentials.
The business model is centered around its own dark-store infrastructure, which allows for control over the entire supply chain, from procurement to last-mile delivery. This model enables Merqueo to offer a broad catalog of 2,000 to 10,000 products, including fresh fruits and vegetables, at competitive prices. By managing its own logistics, the company aims to provide faster and more reliable delivery services compared to competitors that rely on third-party pickers and drivers.
Merqueo serves a growing market of consumers in Latin America who are shifting towards online grocery shopping. The platform, accessible via a website and mobile app, allows users to order from a wide selection of goods for home delivery. The company has successfully raised capital to fund its expansion, including a $50 million Series C funding round, and has explored an IPO to further capitalize its growth.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2015
- Headquarters
- Bogotá, Colombia
- Employees
- 469
- Open positions
- None listed
- Dealroom signal
- 65.8/100
- Industry
- Food
- Sub-industry
- Food Logistics & Delivery
- Sector
- eCommerce & Marketplaces, Groceries, Supply Chain Management, Retail, Supermarket
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
- Investment activity
- 1 company, latest Jan 2016
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| CONVERTIBLEOther financing | May 2022 | $4M | — | IDB Invest | ↗ |
| LATE VCOther financing | May 2022 | $18M | $250M | Blue like an Orange Sustainable Capital | ↗ |
Growth signals
Latest recorded traffic for Merqueo is 4.7K monthly website visits, up 74.1% over the last three months. Merqueo's team declined 2.1% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed2 investors entered at this stage
Velum Ventures
Nazca Ventures
Series A2 investors entered at this stage
Portland Private Equity
Endeavor Catalyst
Series B and later8 investors entered at this stage
Fuel Venture Capital
IDB Invest
IDC ventures
Palm Drive Capital
MGM Innova
Celtic House Venture Partners- DBDigital Bridge
Blue like an Orange Sustainable Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Merqueo on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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