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Merqueo
eCommerce & Marketplaces · Bogotá, Colombia · Founded 2015
Specializes in delivering groceries and home essentials using its own dark-store infrastructure MoreLess
Merqueo, founded in 2015 by Jose Guillermo Calderon Ardila, Sebastian Noguera Escallon, and Miguel Mc Allister, operates as an online supermarket in Latin America. The company has established a significant presence by building a large dark store logistics network to facilitate the delivery of groceries and home essentials.
The business model is centered around its own dark-store infrastructure, which allows for control over the entire supply chain, from procurement to last-mile delivery. This model enables Merqueo to offer a broad catalog of 2,000 to 10,000 products, including fresh fruits and vegetables, at competitive prices. By managing its own logistics, the company aims to provide faster and more reliable delivery services compared to competitors that rely on third-party pickers and drivers.
Merqueo serves a growing market of consumers in Latin America who are shifting towards online grocery shopping. The platform, accessible via a website and mobile app, allows users to order from a wide selection of goods for home delivery. The company has successfully raised capital to fund its expansion, including a $50 million Series C funding round, and has explored an IPO to further capitalize its growth.
Keywords: online supermarket, dark store, logistics network, grocery delivery, e-commerce, Latin America, home essentials, supply chain, last-mile delivery, mobile commerce
Company overview
Merqueo company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2015
- Headquarters
- Bogotá, Colombia
- Employees
- 469
- Open positions
- None listed
- Dealroom signal
- 65.8
- Investment activity
- 1 companies · latest Jan 2016
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
Merqueo funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| CONVERTIBLEOther financing | May 2022 | $4M | — | IDB Invest | ↗ |
| LATE VCOther financing | May 2022 | $18M | $250M | Blue like an Orange Sustainable Capital | ↗ |
| SERIES COther financing | Jul 2021 | $50M | $200M | Palm Drive Capital · MGM Innova · IDB Invest · Celtic House Venture Partners | — |
| SERIES COther financing | Dec 2020 | $0 | — | Fuel Venture Capital | — |
| SERIES AOther financing | Feb 2019 | $14M | $56M | Endeavor Catalyst · Portland Private Equity | — |
| SEEDOther financing | Nov 2016 | Velum Ventures · Nazca Ventures | — | ||
| SEEDOther financing | Nov 2015 | Undisclosed | — |
Growth signals
Merqueo website traffic
Latest recorded traffic for Merqueo is 4.7K monthly website visits, up 74.1% over the last three months. Merqueo's team declined 2.1% over the past year.
Comparisons
Merqueo compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 PicnicOnline supermarket, that delivers groceries for the lowest price to people’s home, without delivery costs |
Amsterdam-Duivendrecht, Netherlands | Operational | 5,561 | $1.9B | $3.3B |
 ZakazProviding a grocery delivery service from supermarkets at shelf-prices |
Kyiv, Ukraine | Acquired | |||
 CarePacksProviding healthy & more sustainable snacks & drinks for more energy and surplus |
Ås, Norway | Operational | |||
 AholdDutch-Belgian multinational retail and wholesale holding company |
Zaandam, Netherlands | Operational | |||
 Harris TeeterRetail stores, grocery, frozen food, and perishable distribution centers |
Tulsa, United States | Acquired | |||
 SupervaluSUPERVALU INC. - Grocery Retail and Supply Chain Services - Homepage |
Eden Prairie, United States | Operational | |||
 AlbertsonsFood and drugs retailer |
Boise, United States | Acquired | |||
 FreshubLeading business advisor, technology provider and systems integrator for the connected kitchen |
Petah Tikva, Israel | Acquired |
Capital deployed
Merqueo investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
Merqueo's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Merqueo has talent and traffic
team presence
In the news
Latest news about Merqueo
Recent press, funding announcements, and product moves mentioning Merqueo — open to read from the original sources.
Market sentiment
What the market is saying about Merqueo
An AI-synthesized read of the highest-engagement posts about Merqueo on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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