Inne

Inne is a FemTech company that has developed a home-use minilab for hormone tracking. The system utilizes a daily saliva test to measure progesterone levels, providing women with insights into their menstrual cycle and fertility. This data is then synchronized with a companion mobile application, allowing users to monitor their hormonal patterns, identify their fertile window, and make informed decisions about their reproductive health, including for contraceptive purposes or to aid in conception.

The company operates on a direct-to-consumer subscription model. Customers purchase the minilab reader and subscribe to receive the testing strips on an ongoing basis. This model ensures a recurring revenue stream for the company. Inne targets women who are seeking a more natural and data-driven approach to cycle tracking, as an alternative to traditional methods like temperature tracking or hormonal contraception.

The market for Inne is the growing FemTech industry, with a specific focus on fertility and hormone monitoring solutions. The company differentiates itself by offering a non-invasive, saliva-based testing method that directly measures a key hormone, providing a more direct and scientifically-backed insight into the user's cycle than other indirect methods.

Keywords: FemTech, hormone tracking, fertility monitoring, saliva test, progesterone, menstrual cycle, reproductive health, subscription model, direct-to-consumer, minilab