Greenwood

Greenwood's primary revenue stream comes from interchange fees, which are small charges paid by merchants when customers use their Greenwood debit cards for transactions. Unlike traditional banks, Greenwood does not rely on overdraft fees or hidden charges to generate income.

In addition to its banking services, Greenwood also offers educational content on personal finance, specifically curated for the Black and Latino communities. This content is designed to be both informative and engaging, helping customers to better manage their finances.

Greenwood also has a strong commitment to supporting Black and Latino-owned businesses. Each month, the company gifts $10,000 to a Black or Latino-owned business. Customers can also donate to non-profit organizations such as UNCF and NAACP through the platform's spare change round-ups feature.

The company's digital platform is designed for ease of use, and all deposits are held at FDIC-insured banks, ensuring customers' funds are safe.

In summary, Greenwood is a digital banking platform that combines financial services with community support and education. It serves the Black and Latino communities, operates in the financial services market, and generates revenue through interchange fees.