C
CREAL
Semiconductors · Lausanne, Switzerland · Founded 2017
CREAL develops near-eye light-field display bringing true optical depth and immersion into virtual and mixed reality MoreLess
CREAL is a pioneering startup focused on revolutionizing the augmented reality (AR) industry through its advanced light field display technology. Founded in 2017, CREAL identified the display as the weakest link in AR and set out to transform it. The company has developed a unique light field display that creates truly 3D images with genuine focal depth, providing a natural visual experience that blends seamlessly with the real world. This technology is particularly beneficial for AR applications, as it allows users to experience digital content in a way that feels natural and effortless to the human eye.
CREAL serves a diverse range of clients, including AR hardware manufacturers, software developers, and businesses looking to integrate AR into their operations. The company operates in the rapidly growing AR market, which spans various industries such as gaming, healthcare, education, and remote collaboration.
The business model of CREAL revolves around licensing its light field display technology to AR hardware manufacturers and providing tailored solutions for specific client needs. Additionally, CREAL offers its own line of AR glasses that cater to different prescriptions and styles, ensuring accessibility for a wide audience. The company generates revenue through technology licensing fees, product sales, and potentially through partnerships and collaborations with other tech firms.
In summary, CREAL is at the forefront of AR innovation, pushing the boundaries of display technology to deliver a more natural and immersive visual experience. By addressing the critical bottleneck in AR displays, CREAL is poised to make significant contributions to the future of augmented reality.
Keywords: AR, light field display, 3D images, natural vision, holographic collaboration, AR glasses, technology licensing, immersive experience, augmented reality innovation, digital visualization.
Company overview
CREAL company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2017
- Headquarters
- Lausanne, Switzerland
- Employees
- 35
- Open positions
- None listed
- Dealroom signal
- 80.7
Valuation & funding
CREAL funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Jul 2025 | $6.5M | $75M | Zeiss | ↗ |
| SERIES B✓Equity / VC | Oct 2024 | $0 | — | SICTIC · Carl Zeiss Vision International | ↗ |
| EARLY VC✓Equity / VC | Oct 2023 | $15M | $60M | Swisscom Ventures · DAA Capital Partners · Verve Ventures | ↗ |
| SERIES A✓Equity / VC | Nov 2020 | $6M | $24M | DAA Capital Partners · Ariel Luedi · Verve Ventures · Swisscom Ventures | ↗ |
| DEBT✓Debt | Dec 2019 | $458K | — | Fondation FIT | — |
| GROWTH EQUITY VC✓Equity / VC | Nov 2019 | Fondation FIT | — | ||
| SERIES A✓Equity / VC | Nov 2019 | Verve Ventures · Ariel Luedi · DAA Capital Partners | — | ||
| GRANT✓Other financing | Oct 2019 | European Innovation Council | — | ||
| GRANT✓Other financing | Jan 2019 | Undisclosed | — | ||
| GRANT✓Other financing | Dec 2018 | European Innovation Council | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 35 |
| 2025 | 33 |
| 2024 | 34 |
| 2023 | 31 |
| 2022 | 28 |
| 2021 | 26 |
| 2020 | 19 |
Growth signals
CREAL website traffic
Latest recorded traffic for CREAL is 2.3K monthly website visits, down 52.1% over the last three months. CREAL's team grew 6.1% over the past year.
Comparisons
CREAL compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
Swave PhotonicsHolographic eXtended Reality chips for immersive displays |
Leuven, Belgium | Operational | 50 | $50M | $149M |
iniVationHigh-Performance Neuromorphic Vision Technologies |
Zurich, Switzerland | Acquired | |||
PropheseeDeveloped a breakthrough Event-Based Vision approach to machine vision |
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Espoo, Finland | Operational | |||
QuiX QuantumPhotonic quantum processors for universal quantum computers. |
Enschede, Netherlands | Operational | |||
VoxelSensorsLow-power, low-latency 3D perception sensors for XR |
City of Brussels, Belgium | Operational | |||
UltraleapUltraleap unites the world’s most advanced hand tracking with the only haptic technology that creates the sensation of touch in mid-air |
Bristol, United Kingdom | Acquired | |||
MorphotonicsDevelops and sells roll-to-plate nanoimprint equipment and processes |
Veldhoven, Netherlands | Operational |
Talent graph
CREAL's talent
Source: Dealroom Talent Intelligence.
Investors
17 investors on CREAL's cap table
Sourced from Dealroom's funding and investor records.
















Global footprint
Where CREAL has talent and traffic
team presence
In the news
Latest news about CREAL
Recent press, funding announcements, and product moves mentioning CREAL — open to read from the original sources.
Market sentiment
What the market is saying about CREAL
An AI-synthesized read of the highest-engagement posts about CREAL on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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