Product Reports Resources Pricing Login Book a demo
COMPANY PROFILE

commercetools

Explore full profile

Cloud-based e-commerce software focused on APIs and micro services for real omnichannel customer experiences

Munich, GermanyFounded 2006Marketing
Valuation $1–2.5B Last recorded · 2021
Revenue $100–500M Latest reported FY
Headcount 500–1k Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for commercetools and the history behind them.

About commercetools

Commercetools is a technology company that specializes in providing a cloud-based platform for eCommerce businesses. The company operates in the digital commerce market, offering tools that help businesses create and manage their online stores. Commercetools serves a wide range of clients, from small startups to large enterprises, across various industries including retail, fashion, and consumer goods.

Read full description

The core of commercetools' business is its API-first approach, which means that its platform is built around Application Programming Interfaces (APIs). This allows businesses to easily integrate commercetools' services with their existing systems. The platform supports various modern technologies such as GraphQL, SCALA, and REST API, making it highly flexible and scalable. Additionally, commercetools leverages cloud computing to ensure that its services are reliable and can handle large volumes of traffic.

Commercetools makes money through a subscription-based business model. Clients pay a recurring fee to access the platform's features and services. This model provides a steady stream of revenue and allows the company to invest in continuous improvements and new features. The company also offers premium features and custom solutions, which can generate additional revenue.

In summary, commercetools is a leading provider of cloud-based eCommerce solutions, helping businesses of all sizes to build and manage their online stores efficiently. Its API-first approach and use of modern technologies make it a flexible and scalable solution for digital commerce.

Source: Dealroom company data

At a glance

Founded
2006
Headquarters
Munich, Germany
Sector
Marketing
Power Law
Unicorn$1–10B valuation tier

Latest news

Press, funding announcements and product moves mentioning commercetools.

See all news

Investors

9 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

  • Astutia Ventures
  • Bayern Kapital
  • HTGF
  • Wecken & Cie

Series A1 investor entered at this stage

  • Bavarian SME Equity Investment Company

Series B and later4 investors entered at this stage

Employees mapped 571 incl. 10 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 33 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
26 countries with
team presence
🇩🇪 Germany40%
🇺🇸 United States20.7%
🇬🇧 United Kingdom14.8%
🇪🇸 Spain7.4%
🇳🇱 Netherlands2.5%
Top 5 of 26 shown
Web traffic by country
200K monthly visits
across markets
🇩🇪 Germany14.8%
🇮🇳 India11.5%
🇳🇱 Netherlands7.5%
🇬🇧 United Kingdom7.4%
🇧🇷 Brazil7.2%
Top 5 markets shown

Patents

Estimated portfolio value
$57k

1 active patent families included in this estimate.

A patent family groups patent filings for the same invention. Source: Dealroom · PatSnap.

Explore the patent portfolioPatent records, technology areas and peer comparisonsBook a demo

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about commercetools on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See commercetools on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.