Cleo

Fintech · London, United Kingdom · Founded 2016

AI financial assistant for budgeting and saving

Valuation $1–2.5B

Revenue $100–500M

Headcount 500–1k

Unlock exact values

Power Law Unicorn$1–10B valuation tier Thoroughbred$100M+ revenue

Knowledge graph

Market map European Fintech Landscape

Market map Startups offering On-demand pay (flexible earned wage access) for employees

Talent graph

Cleo's talent

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Employees mapped 692 incl. 21 AI specialists

Founders /100 quality score

Key operators 15 quality /100

Potential founders likely future founders

Startup mafia alumni-founded startups

Talent movements in · out past 12 months

Source: Dealroom Talent Intelligence.

Investors

19 investors on Cleo's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 13 investors entered at this stage

Siraj Khaliq

Errol Damelin

Atomico

Joe White

Jason Goodman

Niklas Zennström

Entrepreneurs First

Simon Franks

Robin Klein

LocalGlobe

Wendy Tan White

Dust Road Ventures

Alex Chesterman

Series A 2 investors entered at this stage

Taavet Hinrikus

Balderton Capital

Series B+ 4 investors entered at this stage

SBI

EQT Ventures

Sofina

HSBC Innovation Banking

Ownership

Who owns Cleo

Estimated cap table from Dealroom's shareholder data — share of equity by holder. Stakes as last recorded by Dealroom (2026). Percentages are indicative.

18.6% Eqt Ab

Some investors are hidden on this public profile. See the full cap table on Dealroom →

Global footprint

Where Cleo has talent and traffic

Workforce by country

18 countries with
team presence

🇬🇧 United Kingdom78.4%

🇺🇸 United States10.4%

🇵🇱 Poland2.1%

🇪🇸 Spain2%

🇰🇪 Kenya1.1%

Top 5 of 18 shown

Web traffic by country

1.1M monthly visits
across markets

🇺🇸 United States87.5%

🇬🇧 United Kingdom2.2%

🇮🇳 India1.5%

🇵🇰 Pakistan1.2%

🇳🇬 Nigeria1%

Top 5 markets shown

Market sentiment

What the market is saying about Cleo

An AI-synthesized read of the highest-engagement posts about Cleo on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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