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COMPANY PROFILE

Catalyst

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A software platform for customer success teams, product managers, marketers, and data scientists

New York City, United StatesFounded 2017Marketing
Valuation $50–100M Last recorded · 2022
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Catalyst and the history behind them.

About Catalyst

Catalyst.io is a client success platform designed to help businesses maximize their customer relationships and drive growth. Operating primarily in the SaaS (Software as a Service) market, Catalyst serves a diverse range of clients, from small startups to large enterprises, who seek to enhance their customer success strategies. The platform integrates with leading customer success management tools, providing a comprehensive solution for tracking customer health, automating workflows, and identifying upsell opportunities. Catalyst's business model revolves around subscription-based revenue, where clients pay for access to the platform's suite of features and tools. By focusing on customer-led growth, Catalyst enables companies to increase productivity, align their go-to-market teams, and proactively manage customer risks. The company is headquartered in New York City, with team members across the United States and Canada.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2017
Headquarters
New York City, United States
Employees
47
Open positions
None listed
Dealroom signal
61.8/100
Industry
Marketing, Enterprise Software
Sub-industry
CRM & Sales
Sector
Marketing, CRM, Customer Service, Edtech Related
Business model
SaaS
Client focus
b2b

Funding history

9 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Feb 2024 $0 — Totango ↗
LATE VCOther financing Oct 2023 $0 — ServiceNow Ventures ↗
Showing the latest 2 of 9 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Catalyst website traffic

Latest recorded traffic for Catalyst is 19K monthly website visits, down 17.4% over the last three months. Catalyst's team declined 87.3% over the past year.

Latest monthly visits19K 3-month web change-17.4% 1-year team growth-87.3%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A6 investors entered at this stage

Series B and later5 investors entered at this stage

  • Stepstone
  • TRUE Capital Management
  • Gold House Ventures
  • Databricks Ventures
  • ServiceNow Ventures

Other known investors1 additional known investor

  • Totango
Team profiled 29 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
6 countries with
team presence
🇺🇸 United States76.7%
🇨🇦 Canada17.8%
🇬🇧 United Kingdom1.4%
🇰🇭 Cambodia1.4%
🇦🇺 Australia1.4%
Top 5 of 6 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Catalyst on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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