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COMPANY PROFILE

ASOS

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Discover the latest in women's fashion and men's clothing online

London, United KingdomFounded 2000eCommerce & Marketplaces
Valuation $1.26B Market cap · Aug/2026
Revenue $2.98B Latest reported FY
EBITDA $210M Latest reported FY

At a glance

Status
Listed
Founded
2000
Headquarters
London, United Kingdom
Listing
IPO 2001
Sector
eCommerce & Marketplaces
Power Law
Unicorn$1–10B valuation tierThoroughbred$100M+ revenue
Employees mapped 2,469 incl. 57 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 25 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 12 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
66 countries with
team presence
🇬🇧 United Kingdom91.2%
🇺🇸 United States1.1%
🇩🇪 Germany0.7%
🇹🇷 Turkey0.7%
🇮🇳 India0.5%
Top 5 of 66 shown
Web traffic by country
66M monthly visits
across markets
🇬🇧 United Kingdom35.7%
🇺🇸 United States17.3%
🇫🇷 France7.4%
🇩🇪 Germany5.3%
🇪🇸 Spain3.6%
Top 5 markets shown

Investments and acquisitions

Disclosed deals where ASOS was the backer or acquirer, 2021–2023. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

5 deals across ASOS's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        ASOS's portfolio, mapped.

        Stage
        Period
        5 of 5 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about ASOS on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See ASOS on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.