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COMPANY PROFILE

AppLovin

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Provides marketing automation and analytics for brands seeking to reach their consumers on mobile

Palo Alto, United StatesFounded 2012Marketing
Valuation $134B Market cap · Aug/2026
Revenue $8.18B Latest reported FY
EBITDA $6.89B Latest reported FY

At a glance

Founded
2012
Headquarters
Palo Alto, United States
Listing
IPO 2021
Sector
Marketing
Power Law
Centicorn$100B+ valuation tierThoroughbred$100M+ revenue

Latest news

Press, funding announcements and product moves mentioning AppLovin.

See all news

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series B and later1 investor entered at this stage

Employees mapped 538 incl. 19 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 19 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 12 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
32 countries with
team presence
🇺🇸 United States61.8%
🇩🇪 Germany10.2%
🇨🇳 China8.1%
🇨🇦 Canada5.3%
🇮🇱 Israel4.3%
Top 5 of 32 shown
Web traffic by country
4.6M monthly visits
across markets
🇹🇷 Turkey25.8%
🇨🇳 China23.5%
🇺🇸 United States19.7%
🇧🇷 Brazil3.7%
🇩🇪 Germany3.6%
Top 5 markets shown

Patents

Estimated portfolio value
$1M

10 active patent families included in this estimate.

A patent family groups patent filings for the same invention. Source: Dealroom · PatSnap.

Explore the patent portfolioPatent records, technology areas and peer comparisonsBook a demo

Investments and acquisitions

Disclosed deals where AppLovin was the backer or acquirer, 2015–2024. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

12 deals across AppLovin's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        Where AppLovin deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        AppLovin's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        12 of 12 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about AppLovin on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See AppLovin on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.